How to continue the Chinese historical context by casting the soul with literature? How to innovate and develop cultural inheritance by promoting literature and industry?

　　"Chinese-style modernization gives Chinese civilization modern strength, and Chinese civilization gives Chinese-style modernization a profound foundation." On June 2 last year, at the symposium on cultural heritage and development, General Secretary of the Supreme Leader made a comprehensive, systematic and in-depth exposition on a series of major theoretical and practical issues of Chinese cultural heritage and development from the overall strategic height of the development of the cause of the party and the state.

　　During the year, the Supreme Leader visited the ancient city, explored the cultural context, and looked at the intangible cultural heritage, constantly searching for the answer of the times "Why China" and leading China to take the road of cultural inheritance.

　　Guard the root vein

　　Take the road of ancient city protection

　　Tianjin Ancient Culture Street, known as the "hometown of Jinmen", is the earliest gathering place of economy, culture and commerce in Tianjin.

　On the afternoon of February 1, 2024, when the Supreme Leader visited Tianjin Ancient Culture Street, he interacted with the store staff and the people on the spot. Xinhua News Agency reporter Xie Huanchi photo

　　On the afternoon of February 1st this year, the Supreme Leader came to Tianjin Guwen Street, and successively went into the specialty shops of Guifaxiang 18th Street, such as Mahua, Guorenzhang, Clay Fighter Zhang and Yangliuqing New Year Pictures, to learn about product types, sales and the inheritance and development of traditional culture.

　　During the inspection, the Supreme Leader pointed out that Chinese modernization is inseparable from the inheritance and promotion of excellent traditional culture. Tianjin is a city with distinctive features and charm. It is necessary to protect and make good use of historical and cultural blocks to make them shine in the construction of a modern metropolis.

　　Tianjin has preserved a large number of unique modern architectural communities and historical and cultural blocks, and it is the mission entrusted by the times to protect Tianjin’s unique Tianjin culture.

　　On January 17, 2019, during the inspection in Beijing, Tianjin and Hebei, the supreme leader came to Liang Qichao’s former residence to listen to the introduction of the protection of Tianjin’s historical and cultural blocks with the exhibition board. He pointed out that we should cherish the historical and cultural heritage of the city, develop in protection and protect in development.

　　Customers watch the performance in Tianjin Time-honored Collection Store. Xinhua News Agency reporter Zhao Zishuo photo

　　Institutional guarantee — — Compilation of Tianjin Historical and Cultural City Protection Plan (2020— 2035), forming an overall protection structure of "one city, two districts, two belts and multiple points"; Normative documents such as the Regulations on the Protection of Historic Buildings in Tianjin were issued to further improve the policy and regulation system for the protection of historic buildings.

　　Innovation empowerment — — Adhere to market-oriented operation, realize the renewal and upgrading of historical and cultural blocks, and explore the formation of the "historic buildings+"model. At the same time, promote the deep integration of culture and tourism formats, markets and products, inject new vitality into old buildings, continue new stories and bring new popularity.

　　Cross-border integration — — Constantly expand consumption scenes, create parallel reality digital immersion projects, build IP matrix of historical and cultural blocks with high standards, and build a platform for online and offline creation of digital cultural tourism.

　　An ancient street and a historical and cultural heritage connect the past, the present and the future, and contain the cultural code of Chinese modernization.

　　Inheriting blood vessels

　　Take the road of non-genetic inheritance

　　Changde River Street, located on the banks of Yuanjiang River, has a long history and was destroyed in Changde Campaign in 1943. In recent years, Changde City has restored the style of Laohe Street and built this place into a historical and cultural block.

　On the morning of March 19th, 2024, when the Supreme Leader visited Changde River Street, he had a cordial exchange with shopkeepers and tourists. Xinhua News Agency reporter Yip Wong photo

　　On March 19th this year, the Supreme Leader came here to inspect all kinds of special snacks, special products and special handicrafts, to have cordial exchanges with shopkeepers and tourists, to appreciate the display of intangible cultural heritage skills, and to learn more about the street restoration and utilization, urban planning and comprehensive management of water environment in Changde Old Town.

　　Strolling along Changde River Street, a giant ink and wash original design attracted the attention of the supreme leader.

　　This work is a woodcarving design created by Pan Nenghui, the non-genetic inheritor of Pan Shi’s artistic woodcarving, based on Shen Congwen’s famous book "Travels in Xiang". He plans to restore it to a giant Toona sinensis gloomy wood with a length of 10 meters in 10 years.

　　"Colorful traditional cultures with local characteristics together constitute a splendid Chinese civilization and also boost economic and social development." When the Supreme Leader visited Changde River Street, he pointed out that Changde is a place with cultural heritage, where the silk strings, high-pitched tunes and trumpets should be inherited and used with appropriate carriers, so as to develop with the times.

　　Pan Nenghui and his wife Hu Meihua show wood carvings in Changde River Street, Hunan Province. Xinhua News Agency reporter Xue Yuxi photo

　　How to make intangible cultural heritage flourish in the new era?

　　In recent years, Changde has made great efforts to explore a new cross-border, cross-domain and cross-industry model of "non-legacy+cultural tourism", "non-legacy+education" and "non-legacy+technology", attracting more than 50 non-legacy teams such as Taoyuan embroidery, hemp painting and Changde woodcarving to settle in Changde River Street, creating a situational and immersive multicultural experience, and integrating the national tide into the daily life of citizens and tourists.

　　At present, there are more than 100,000 non-legacy representative projects at all levels in China, more than 90,000 non-legacy representative inheritors at all levels and more than 6,700 non-legacy workshops.

　　Non-legacy projects are inherited by people, and generations of inheritors advance wave after wave, making the cultural carrier more dynamic.

　　Continuation vein

　　Take the road of civilization inheritance

　　The Great Wall is the largest existing cultural heritage in China, and it is also a window for the world to feel and understand Chinese civilization.

　　On May 14th this year, the Supreme Leader wrote back to the villagers in Shixia Village, Badaling Town, Yanqing District, Beijing, profoundly explaining the unique value of the Great Wall and the great significance of protecting it.

　　"I hope that everyone will continue to work hard for a long time, protect the Great Wall like a home, carry forward the Great Wall culture, tell the story of the Great Wall, drive more people to understand and protect the Great Wall, and pass on this precious wealth left by their ancestors from generation to generation, contributing to building a socialist cultural power and promoting Chinese modernization."

　　The picture shows Badaling Great Wall. Xinhua News Agency reporter Yan Huanzong photo

　　In 2019, the Supreme Leader presided over the ninth meeting of the Central Committee for Comprehensively Deepening Reform, which reviewed and approved the Construction Plan of the Great Wall, the Grand Canal and the Long March National Cultural Park; In 2021, the Planning for the Construction and Protection of the Great Wall National Cultural Park was issued, proposing to make the Great Wall National Cultural Park an important symbol of carrying forward the national spirit and inheriting Chinese civilization.

　　In recent years, the organization and implementation of resource survey, cleaning up the Great Wall to protect the family property; Establish a legal system with the Great Wall Protection Ordinance as the main body and local special regulations as the support; Continue to promote the protection of the Great Wall, and successively approve 289 Great Wall protection and maintenance projects; Intensify inspections and guard the "last mile" of Great Wall protection … … The protection and inheritance of the ancient Great Wall ushered in a new chapter.

　　To protect the Great Wall, we should carry forward the Great Wall culture and tell the story of the Great Wall and China.

　　The frontier fortress epic drama "Xiongguan in the World" brings a visual feast, the Great Wall tourism resources lead the way to prosperity, and the research activities continue to be carried out … … Relying on the cultural resources of the Great Wall, all fields seek development according to local conditions, and continue to write a new chapter in the era of cultural heritage protection.

　　At present, there are 43 world cultural heritages, world cultural and natural dual heritages and 43 world intangible cultural heritages in China. They are scattered on the splendid land, and continue to explore the way of activation and inheritance.

　　— — Digital empowerment makes culture "live". "Vitality Palace", "Panoramic Terracotta Warriors" and "Cloud Tour Dunhuang" have been launched one after another. AI algorithm realizes the restoration of cultural relics and the naked-eye 3D restoration of archaeological sites.

　　— — Innovation and integration make culture "fire". Yue opera Xinlongmen Inn, dance drama The Banquet in Tang Palace, Only the Green, and the movie Chang ‘an Three Wan Li frequently explode. It is hard to get a ticket for the Forbidden City in Beijing and the Mogao Grottoes in Dunhuang, and "going to a city for a museum" is getting hotter and hotter.

　　Today’s China, with the unique language of Chinese culture, shows the world the cultural charm of the ancient oriental civilization.

　　"It is our new cultural mission in the new era to continue to promote cultural prosperity, build a cultural power and build a modern civilization of the Chinese nation at a new starting point." A year ago, the supreme leader made a clear direction for cultural inheritance and development at the forum on cultural inheritance and development.

　　Standing in the new era and looking into the future, the supreme leader solemnly declared: "Chinese modernization is the new life of the old country of the Chinese nation and will surely promote the rejuvenation of Chinese civilization."

　　Cartography: Huang Zhuo

　　In the first quarter, Guangdong invested 0.31 trillion yuan in real estate development, down 2.7% year-on-year. Among them, investment in commercial housing decreased by 1.2%.

　　Regionally, the investment in real estate development in the core area of the Pearl River Delta decreased by 1.9%, the coastal economic zone decreased by 3.1%, and the northern ecological development zone decreased by 11.1%.

　　annotations

　　1. Interpretation of main indicators

　　Investment completed by real estate development enterprises this year: refers to all the investment completed during the reporting period for housing construction projects, land development projects, public welfare buildings and land purchase fees. This indicator is cumulative data.

　　2. Statistical scope

　　All real estate development and operation legal entities.

　　3. Investigation methods

　　Conduct a comprehensive survey on a monthly basis (except January).

　　4. Division of economic regions

　　The core areas of the Pearl River Delta include 9 prefecture-level cities including Guangzhou, Shenzhen, Zhuhai, Foshan, Huizhou, Dongguan, Zhongshan, Jiangmen and Zhaoqing. The coastal economic belt (east wing and west wing) includes seven prefecture-level cities: Shantou, Shanwei, Chaozhou, Jieyang, Yangjiang, Zhanjiang and Maoming. The northern ecological development zone includes five prefecture-level cities: Shaoguan, Heyuan, Meizhou, Qingyuan and Yunfu.

　　5. Calculation of growth rate

　　In this paper, the year-on-year growth rate of real estate development investment is nominal growth rate.

On April 23, 2025, BYD’s Equation Leopard brand shined at the Shanghai Auto Show. This is the first time that Leopard 5, Leopard 8 and Titanium 3 have been exhibited on the same stage since the launch of Titanium 3. At the same time, there are also three versions of the big wave, five interactive exhibition areas and a live demonstration of drones, which shows the powerful strength and innovative spirit of Equation Leopard brand.

On the first day of the auto show, Equation Leopard booth also held the "BYD Global Design Competition Award Ceremony". BYD joins hands with five top universities to select and empower top design talents and jointly explore more possibilities for the future of automobiles.

At the awarding ceremony, Equation Leopard’s "Titanium 3 Fashion Co-creation and Modification Competition" was officially launched, and two major tracks were set up for the whole people and car owners, and millions of prizes were invested, inviting users to enjoy the unlimited creative fun of titanium 3, a trendy technology product.

Equation Leopard "Titanium 3 Tide Products Co-creation and Modification Competition" has set up two major tracks for the whole people and car owners, and invested millions of rewards. The national track is open to all friends, and personalized creation is carried out around three propositions: "titanium AI", "titanium trend" and "titanium function". Friends who finally get the MVP of Chaozhou products can get the one-year use right of titanium 3; There are also a number of award places on the owner’s track, and the gold medal winners will receive high cash rewards.

The Equation Leopard 583 family was assembled for the first time, and the 3-wave version was unveiled.

Equation Leopard Titanium 3 has become the latest explosion item in the A-class SUV market and the focus of this Equation Leopard booth with its all-round product strength and scientific and technological trendy attributes of "titanium trend", "titanium safety" and "titanium intelligence".

The brand’s high-end series of electric drive off-road products were also exhibited on the same stage, including the Leopard 5 intelligent driving version equipped with BYD’s "Eye of God" and Huawei’s "Gankun Intelligent Driving", and the Leopard 8 unmanned aerial vehicle version jointly built by BYD, DJI and Huawei.

Leopard 8 UAV version integrates four ace technologies, equipped with a set of luxury configuration for the whole family and a non-loaded hard-core body, and demonstrated the one-button follow-up ability of BYD intelligent vehicle UAV system on the spot.

The Equation Leopard booth also made its first public appearance in the "Leopard 8-dimensional Whale Titan Kit" and "Titanium 3 SUPER 3 Tide Revision", and the "Leopard 5-dimensional Whale City Matrix Kit" unveiled last year also made its debut again.

"Leopard 8-dimensional Whale Titan Kit" strengthens the sense of size and flagship demeanor of Leopard 8 with the design style of "atmosphere" and "massiness"; "titanium 3 SUPER 3 tide revision" restored the shape of SUPER 3 concept car and explained the design concept of titanium 3 star wars aesthetics; "Leopard 5-dimensional Whale City Matrix Kit" takes "matrix" as the design concept, which injects more charm of future urban style into Leopard 5.

There are five interactive exhibition areas in the booth of Formula Leopard Shanghai Auto Show in 2025, including four interactive areas: personality experience, performance experience, intelligent experience and technical visualization, and the model exhibition area of the winning works of BYD Global Automobile Design Competition. In addition, there is an interactive interpretation of the intelligent vehicle-mounted UAV, which uses the "Lingyuan" BYD intelligent vehicle-mounted UAV system for real-time take-off and LIVE broadcast, and interacts with the audience, demonstrating the powerful technical capabilities of the system.

Equation Leopard is committed to bringing more colorful life to users. During the auto show, the audience can go to the Equation Leopard booth in Hall 8.1H of Shanghai International Exhibition Center, get a close look at the infinite charm of Equation Leopard brand’s personalized solution to life, and explore a better life together.

Recently, the topic of "the face value of Nortel School Flowers after 00" has set off a hot discussion in Weibo. Rao Jiadi, the flower of Nortel School after 00, entered the hot list with outstanding face value and unique temperament. Rao Jiadi, a new school flower, not only conquered many netizens with her beauty, but as a new actor, she has tried different styles of roles in many excellent works with her solid basic skills and deep understanding of roles. These works to be broadcast continue to attract the attention and expectation of netizens with her excellent production team and excellent cast!

In the "Fox Demon Little Matchmaker Wang Quan" co-starred with Cheng Yi and Li Yitong, he played the beautiful snow demon with a black belly; Esther Yu and Ding Yuxi co-starred in "Staring at the Milky Way at Night", playing a witty and kind peach. The latest work is "Jin Yue Ru Ge" starring Zhou Ye and Cheng Lei, and it is also a work that has attracted much attention from netizens recently. The work being filmed is "How to Beat Her Charming" co-starred with Jelly Lin and Alen, in which she plays the innocent and innocent Liu Tang. Rao Jiadi constantly deepened his understanding of performance in his role changes again and again.

As the school flower of Nortel, Rao Jiadi is naturally widely recognized in terms of face value. Her innocence and charm coexist, whether it’s a sweet smile or a loving eye, people will never forget it. And her modeling in the play is even more varied. This kind of immortal face value with exquisite makeup adds a lot of highlights to her dramatic increase in waiting to be broadcast.

Rao Jiadi’s drama to be broadcast covers a variety of types of people, from gentle and lovely to enchanting and black, and each work is full of challenges and surprises.

Xiaobian also found that this school flower is not only as simple as the face value. Privately, Rao Jiadi is a treasure girl with many possibilities. Surprisingly, Rao Jiadi also participated in the short film of the opening ceremony of the 2022 Winter Olympics-Countdown: beginning of spring.

At that moment, she interpreted her youth and dreams in a different way. Her figure shines on the screen, showing the vitality and grace of China youth to the world. This experience has undoubtedly added a lot of color to her multifaceted life.

In private, Rao Jiadi is a ghost horse girl full of youthful vitality, sometimes quiet, sometimes jumping out, having her own unique spiritual world, full of curiosity and keeping love for the world. The photo of the private server makes Xiaobian feel that Rao Jiadi has a natural feeling of coolness and no distance. There is always something special about beauty, and Rao Jiadi’s canthus mole also increases her recognition among the flowers.

In the future, with the series of dramas to be broadcast, I believe Rao Jiadi will give back the love of netizens with more vivid characters and excellent works. Let’s look forward to the wonderful blooming of the 00-year-old Nortel school flower on the screen, which will bring us more surprises and touches! # Rao Jiadi’s new drama expectation # # Nortel school flower Rao Jiadi # # Yan value and strength coexist #

　　Shanghai, China, December 2 (Li Jiajia, Xu Guangyue) IKEA recently responded to the security risks involved in the MALM series of chest of drawers in Shanghai. Zhu Changlai, president of IKEA Retail China, said that the tilting of chest of drawers is not a quality problem. The recall of chest of drawers in malm is not repeated in China, but the affected consumers can continue to seek wall-mounted accessories and wall-mounted installation, and receive a full refund at their door-to-door, and the product has not been discontinued so far.

　　Last year, the chests of drawers sold by IKEA in malm were overturned many times, resulting in the death of children and a worldwide recall. IKEA and IKEA in Shanghai were interviewed by AQSIQ and Shanghai Quality Inspection Department successively. In July 2016, under the guidance of the General Administration of Quality Supervision, Inspection and Quarantine and local supervision departments, IKEA initiated the recall of malm chest of drawers in China.

　　In May this year, a 2-year-old boy in California was killed by a malm chest of drawers that was not fixed on the wall. Recently, IKEA announced that it had recalled a total of 17.3 million chest of drawers in the United States and Canada. Up to now, MALM series products have caused 8 children’s deaths. The recall is limited to Canada and the United States, and does not include China.

　　On November 30th, the Shanghai Municipal Bureau of Quality Supervision said that IKEA (China) Investment Co., Ltd. had been interviewed for the series of IKEA "malm" products that were concerned by the society, and asked the enterprises to fulfill the recall obligation effectively, but IKEA did not deal with the recall.

　　At the media communication meeting that day, Zhu Changlai explained that "the United States and Canada did not recall this time, but reiterated the information of the last recall. Although IKEA has no further recall plan in the China market, it has always emphasized safety awareness to customers in various ways."

　　"What we want to emphasize is that as long as the chest of drawers of IKEA is firmly fixed on the wall, there is no safety and quality problem. Any chest of drawers higher than 75 cm may fall when standing up without fixing." Zhu Changlai said: "There are similar risks in the whole household industry. What we need to do now is to warn of the existence of risks and awaken everyone’s attention to furniture safety."

　　Zhu Changlai introduced that IKEA China has taken four measures to deal with the chests of drawers in malm that have been sold: First, for customers who have bought chests of drawers in malm, IKEA will continue to provide wall fittings free of charge to ensure their safe use; Second, consumers can contact IKEA staff, and IKEA will provide free on-site installation and fixed services; Third, for consumers who don’t want to continue to use malm chest of drawers, they can return the products to IKEA stores, and IKEA will refund the full amount; Fourth, consumers can also contact IKEA to provide door-to-door collection service, and IKEA will also refund the full amount.

　　According to IKEA, the chest of drawers continues to be produced and sold, and there is no plan to stop production. At the same time, for the products that have been sold, IKEA will provide continuous after-sales, including full refund, and when customers buy the products in IKEA stores, the sales staff will also remind them that the products need to be put on the wall.

　　Zhu Changlai revealed that since 2006, IKEA has sold 2 million malm chests of drawers in the China market, of which more than 22,000 chests of drawers have been recalled, of which more than 8,000 have been returned to IKEA, and some consumers have applied for free wall service.

　　Zhu Changlai also said in an interview that up to now, there has not been any lawsuit related to the injury to children caused by chest of drawers in malm in China, and the sales volume of this chest of drawers this year is not very different from last year. (End)

Special feature of 1905 film network A week ago, a premiere event was held in Shanghai. The director of Ghibli, Kenji Hoshino, brought a personal letter from director Miyazaki Hayao, which read eight Chinese characters: "Spirited Away, please take care of it".

A week later, Spirited Away was released for four days, and the cumulative box office has exceeded 200 million. Miyazaki Hayao must have felt the love and care from China fans.

Last year, the 30th anniversary of its release was also celebrated by Studio Ghibli, and its digitally restored version was released for the first time in the Mainland, easily winning 173 million box office and successfully harvesting a wave of fans’ feelings.

This time, Spirited Away is even more powerful. The number of people who want to watch on the ticketing platform exceeds 200,000, and the score of Douban 1.11 million people reaches 9.3 points. It has won the box office championship for three consecutive days, pushing a number of Hollywood blockbusters to top the box office last week. "The movie ticket owed to Miyazaki Hayao can finally be returned."

It’s been 18 years since the Japanese premiere. What kind of magic does Spirited Away have?

Adult fairy tales that are never out of date

In 2001, as the 13th animated feature film of Studio Ghibli, Spirited Away was released in Japanese mainland. The total number of people watching movies exceeded 23 million, and the box office reached 30.8 billion yen, surpassing the highest-grossing film in Japanese film history. This record has not been surpassed so far.At the same time, Spirited Away is the only film that won both the Oscar for Best Animated Feature Film and the Golden Bear Award at Berlin Film Festival, which can be said to represent the highest achievement of Asian animation in the world, and its position in film history goes without saying.

For every ordinary audience, Spirited Away’s classic lies in that there is no age and time limit to appreciate it, and every time you revisit it, you will gain a different understanding of life.

When we were young, we might be scared to cry by monsters, have terrible nightmares that our parents turned into pigs, and be moved to tears by the innocent feelings between Chihiro and Bailong.

When we grow up, we gradually understand the metaphorical codes written by Miyazaki Hayao behind innocent fairy tales after social baptism.

Chihiro and his parents fell into a strange world, which is not only a microcosm of Japan’s bubble economy era, but also a world dominated by power and desire.

"People who don’t work hard will be turned into animals by Tang Popo", which is the rule of the world.

And the mechanical work day after day also makes us gradually lose ourselves and forget our original "name".

Faced with the temptation of material and money, we may have become bloated and greedy like Chihiro’s parents, like Kaonashi. We want to exchange money for friendship and care, but we find that we can’t fill our inner loneliness and emptiness.

When we were young, we always thought we were Chihiro, but when we grew up, we found our own shadow in Kaonashi.

The existence of Chihiro seems to remind us at all times how not to be erased by society, how to remain pure and enthusiastic in the face of money and desire, and how to prevent ourselves from becoming the most hated "adults".

Looking through Spirited Away’s short comments on various platforms, it is not difficult to find that people of different ages and experiences can gain inspiration and spiritual strength from them, which is the enduring charm of Spirited Away.

Not to mention, the metaphors of Japanese economy, society and the relationship between man and nature are ubiquitous in the film details. After 18 years, the interpretation of these metaphors has not stopped.

Therefore, behind Spirited Away’s big sale is not only the value of nostalgia, but also because it is an all-age animation in the true sense, which deserves two brushes, three brushes and N brushes.

What is the effectiveness of publicity in the Mainland?

From the beginning of May this year, Spirited Away officially announced the introduction of the mainland, and a series of publicity actions are also worth pondering.

First, two China posters designed by the Yellow Sea made it to the hot search, which attracted a wave of goodwill. The topic # Spirited Away Poster designed by the Yellow Sea in Weibo was also read more than 90 million times.

In recent years, Huang Hai, a designer, has almost become the spokesperson of online celebrity’s film posters, and he is good at combining Chinese style elements with film characteristics. In addition to waiting for masterpieces, My Neighbor Totoro’s poster, which was successfully published last year and praised by Japanese fans, was also written by Huang Hai.

In addition to the explosive posters, Spirited Away’s Mandarin version of the dubbing lineup is also an all-star level. The dubbing line-up led by Zhou Dongyu, Jing Bo Ran, Peng Yuchang, Tian Zhuangzhuang and Wang Lin triggered a hot discussion on the whole network once it was exposed.

It is a common propaganda routine to introduce cartoons with Chinese star dubbing lineup or propaganda ambassador, which often leads to controversial comments. This time, Spirited Away is no exception.

Chihiro, dubbed by Zhou Dongyu, is not consistent with the characters in the play, and some of them are "out of the play". This is not the first time that the professionalism of star dubbing has been questioned.

Due to the lack of preparation time and dubbing experience, the level of star dubbing is often criticized by the audience, and the significance of promoting the platform for the film mostly exceeds dubbing itself.

In addition, the cosplay posters shot by several voice actors for the film have also been vomited, and this wave of publicity focusing on Star Card has certainly enhanced its influence, but the effect is somewhat mixed.

Another major marketing event in Spirited Away is Charlie’s cover of the theme song Dear Traveler. This well-known classic melody cooperated with Charlie’s "immortal voice" and was successfully "out of the circle", which quickly boarded the hot search, and the topic discussion reached 190 million times.

Good wine is afraid of the deep alley. Although Spirited Away’s propaganda is not a hit, it is mostly based on the characteristics of the film, which is in line with the tonality and temperament of the film and the target audience, and thus has achieved good publicity results.

"Replay" is a good business?

The movie "re-screening" is nothing new in the mainland market. Since 2013, the number of re-screened movies has exceeded 60, some of which are domestic and domestic animations of "one-day trips" and the other are domestic and imported classic films with IP and emotional attributes.

Strictly speaking, My Neighbor Totoro, Spirited Away and other films were released for the first time in mainland China, and they did not belong to the category of "re-screening". However, in a broad sense, they chose to release the films several years after the premiere, on the basis that the films have accumulated a large number of mainland fans, and they undoubtedly have the property of "re-screening".

In 2009, the re-screening directed by Wong Kar-wai and starring Leslie Cheung won 25.92 million box office, which set off a wave of classic IP re-screening. Classic Hong Kong films have been "re-screened" in the Mainland, but the box office results are mixed.

Among them, "The Great Sage of a Chinese Odyssey" took the "extended version" as the gimmick, and cooperated with the feelings to promote it. In 2017, it won 177 million box office, creating a box office record for Chinese film reruns.

However, the box office of films such as Ghost Story and Xinlongmen Inn did not exceed 10 million, and the box office re-released last year was even less than one million, which can be described as ice and fire.

In order to enhance the freshness, sense of the times and publicity stunt, 2D to 3D is also one of the common ways to replay old films. In 2012, the 3D version of Titanic won 946 million mainland box office, making it an insurmountable peak. In 2013, the 3D version also earned 349 million box office in the Mainland, which was quite impressive.

In terms of Chinese films, the box office of the 3D version reached 97.74 million, but the 3D version released in the same year claimed that the conversion fee was as high as 20 million, but in the end it only earned 25.43 million box office. Unlike 2D repair costs of several million, 3D conversion costs are relatively high, and it is not a steady business.

It is not difficult to see from the above examples that although the reprinting of old films has certain advantages in cost performance, the explosions that can really shake the market are only rare. More old films can only be restored and replayed as a useful supplement to the film market, and the artistic value of making classic films "see the light of day" with a brand-new look is often higher than its market value.

Whether it was My Neighbor Totoro’s A Chinese Odyssey or Spirited Away today, a "re-released explosion" is the result of top IP value, strong fan base and marketable publicity strategies.

Perhaps, because of Spirited Away’s success, a large number of "re-animated films" are on their way, but it is not easy to create the next Spirited Away when feelings are seriously harvested and overdrawn.

Dawn News Network-Dawn News On April 1, the reporter walked into the construction site of the molten salt heat storage project of Guoneng Suzhou Thermal Power Co., Ltd., and the engineering vehicles shuttled back and forth, the pile driver rumbled, the workers were skilled, and the steel bars were steadily driven into the foundation … The construction of the molten salt heat storage project was in full swing.

Molten salt has the characteristics of high boiling point, low viscosity, low steam pressure and high volume heat, and it is an excellent heat transfer and storage medium. Molten salt heat storage technology uses the temperature difference generated during the heating and cooling of molten salt to realize thermal energy storage. According to Wu Xing, director of the production technology department of Guoneng Suzhou, by applying molten salt heat storage technology, the heat energy generated in the process of coal-fired power generation is stored in molten salt when the power grid is low, and released when the power supply load is low, which is equivalent to providing a super "charging treasure" for the coal-fired generator set.

In the list of green and low-carbon advanced technology demonstration projects (the first batch) recently published by the National Development and Reform Commission, the molten salt heat storage project of Guoneng Suzhou Thermal Power Co., Ltd. ranks among them, which is a breakthrough in the transformation of molten salt heat storage technology achievements in our city.

This project is the first molten salt energy storage project instead of electrochemical energy storage project in China, and it is also the world’s largest coal-fired generator set coupled molten salt heat storage project at present. It has more than 40 invention patents, completely independent intellectual property rights, and all core equipment is localized.

"The selection of this project marks that the innovation of molten salt heat storage applied to coal-fired power flexibility transformation technology has been fully recognized in the green and low-carbon field, and it has also injected new impetus into the company’s sustainable development." Wu Xing told reporters that the project integrates domestic top scientific research institutes and equipment manufacturing units, breaks through the bottleneck of thermoelectric coupling of some traditional coal-fired generating units, improves the regulation capacity of coal-fired generating units by storing and releasing thermal energy, better adapts to the changes in power system demand, realizes flexible power supply scheduling, and achieves efficient utilization of green and low-carbon energy.

According to the calculation, after the project is put into operation, the maximum load of the generator set with heating can be increased from 80% to 100% of the rated load, and the power generation capacity of renewable energy can be increased by 70 MW and 350 MWh, which can reduce 60,000 tons of coal combustion and 85,000 tons of carbon emissions throughout the year, ensuring the heating safety of 51 industrial and commercial enterprises in Suzhou, which is of great strategic significance for optimizing the energy structure, energy saving and emission reduction and promoting the development of clean energy industry in Suzhou.

The application of molten salt heat storage in coal-fired power flexibility transformation technology is just a microcosm of Guoneng Suzhou Company’s active exploration of new energy storage technology. Wu Xing said that the company will take this as a new starting point, continuously increase investment in energy innovation, strengthen cooperation with the New Energy Technology Research Institute of the National Energy Group and leading enterprises in the industrial chain, jointly accelerate the progress of the project, strive to achieve more independent innovation achievements, provide support for the construction of a new energy system in our city, and help achieve the goal of "double carbon". (Reporter Han Rui)

There are many respiratory diseases in children in winter, among which influenza virus is one of the common pathogens. What are the typical symptoms of influenza? How does the flu spread and how long is the incubation period of the flu?

1. What are the typical symptoms of influenza?
Children infected with influenza virus can show fever, chills, headache, myalgia and other general malaise, often accompanied by respiratory diseases, such as cough, sore throat and runny nose.
The degree of fever in young children may be heavier, and some children may also have febrile convulsions; In addition, they will have more gastrointestinal symptoms, such as nausea, vomiting, diarrhea and poor appetite.
A very small number of children infected with influenza may develop into severe influenza, causing laryngitis, pneumonia, encephalopathy, myocarditis and so on.

2. How does the flu spread and how long is the incubation period?
Influenza virus can spread from person to person through respiratory droplets (such as sneezing, coughing and talking) or after polluting the surface of objects.
Influenza viruses can also spread through small air particles released by influenza patients when they breathe. Influenza patients are the main source of infection.
The incubation period of influenza is generally 1~7 days, and most of them are 2~4 days.

3. How long is the general course of influenza and what is the change of the course?
For children without basic diseases, the course of influenza virus infection is acute and self-limited, and most symptoms disappear within 2~3 days after onset. Some children’s fever lasts for 5 days, and most of them recover within 1 week. However, cough may last for a long time, and the fatigue of a few older children (over seven or eight years old) may last for several weeks.

4. How to distinguish the flu from the common cold?
The full name of the flu is called "influenza", and you may think it is similar to the common cold, but the flu and the common cold cannot be confused.
The common cold can be caused by many pathogens, among which viruses are the most common, including rhinovirus, adenovirus, metapneumovirus, bocavirus, etc. Bacteria and mycoplasma can also cause the common cold.
The symptoms of the common cold are mild, usually low-to-moderate fever, which lasts for 1-2 days, and may be accompanied by symptoms such as sneezing, runny nose, stuffy nose and slight cough, while systemic symptoms such as chills, headache and joint muscle pain are very mild. Generally, there are no serious complications.
Influenza is mainly caused by influenza A and B virus infection, with high fever, shivering, headache, joint muscle pain and other systemic symptoms. A few influenza patients may have complications such as rhabdomyolysis, pneumonia, encephalitis and encephalopathy.
In the flu season, children with flu-like symptoms, especially those with a history of contact with influenza patients, should first consider influenza virus infection, which can be diagnosed by influenza virus antigen detection or influenza virus nucleic acid detection. (Healthy China)

　　CCTV News:The suspect Saipov was born in Uzbekistan and immigrated to the United States in 2010 when he was 22 years old. Earlier, it was reported that it was hoped to find out whether he was related to terrorist organizations in Uzbekistan, but with more details disclosed, the American media believed that he was brainwashed by extremist organizations in the United States.

　　According to CNN, New York Governor Andrew Cuomo told the media that Saipov was influenced by extreme thoughts after immigrating to the United States. According to local media reports in New Jersey, Omar Mosque in New Jersey, where Saipov often attends worship, has been listed in the investigation catalogue by the new york police. The police believe that this mosque may be related to spreading extreme thoughts.

　　In an interview with Russian TV Today, Paul Valelli, a retired US military officer, said that he believed that Saipov was really influenced by radical thoughts after he came to the United States, but he believed that it was probably a mosque in Tampa, Florida that influenced Saipov.

　　Paul Valelli, a retired US military officer, said, "We know that Tampa has a very active mosque, where new jihadists are recruited, and we should close it as soon as possible.".

　　Colin Rowley, a former member of the Federal Bureau of Investigation, believes that this is mainly caused by the wrong policies of the United States. He believes that the United States has launched wars against Iraq, Syria, Libya and other countries, but in fact some of them have nothing to do with terrorism, on the contrary, they can play a buffer role, and what the United States has done has destroyed all this.

　　Colin Rowley, a former FBI member, said that everything was wrong, and everything was wrong after 9/11. Sixteen years later, we have become a sad country today, facing a permanent war on terrorism. I just want to remind everyone that we can quote George. W。 Bush promised to wipe out terrorists in those countries, so we don’t have to wipe them out in the United States, but this terrorist attack shows a rebound effect, and frankly it is counterproductive.

　　The suspect admitted to being bewitched by extremist organizations.

　　On the 1st local time, the suspect Saipov was charged with terrorism in Manhattan federal court. According to American media reports, it is not common in the United States to charge the perpetrators of vicious attacks with terrorism. According to American law, the crime of supporting terrorist organizations may be sentenced to life imprisonment, and the crime of intentional injury may be sentenced to death. During the police investigation, Saipov claimed that he was bewitched by extremist organizations.

　　Iron and steel industry is an important basic industry of national economy. Steel products are used in national defense security and people’s production and life, and weapons and equipment, energy production, transportation, machine building, housing construction and so on are inseparable from steel materials. At the same time, the steel industry is also a typical high energy consumption and high emission industry. Doing a good job in energy saving and emission reduction in the steel industry is of great significance for China to achieve the goal of "double carbon". The steel industry has a high degree of industrial correlation and a long supply chain. To promote the green and low-carbon development of the steel industry, efforts must be made from the whole chain of the steel industry chain and supply chain.

　　First, energy conservation and emission reduction in the steel industry chain and supply chain are the highlights of "carbon reduction"

　　(1) Steel production has a large carbon emission and high unit energy consumption.

　　The development stage of China’s economy, the characteristics of resource endowment, the heavy industrial structure and the energy structure dominated by fossil energy make China’s carbon emission base large and grow rapidly. Global Energy Internet Development Cooperation Organization "China2030Peak carbon dioxide emissions Research Report years ago shows that,2019In, China’s total social carbon emissions were about105100 million tons, of which carbon emissions from energy activities are about98Billions of tons, accounting for a proportion87%. In the carbon emission structure in the field of energy activities, the proportion of carbon emissions in the field of energy production and transformation and the field of energy terminal consumption is respectively47%and53%The steel industry is the industry with the largest carbon emission in the field of energy terminal consumption, accounting for the carbon emission in the field of energy activities.17%, much higher than the second and third building materials (8%) and chemical industry (6%) industry.2017China’s steel emissions per ton in.2Tons of carbon dioxide, far higher than the international advanced level.2018In, the comprehensive energy consumption per ton of steel in key large and medium-sized iron and steel enterprises in China reached.555Kilogram standard coal/Tons, much higher than Germany.251Kilogram standard coal/Tons, USA276Kilogram standard coal/Tons. It can be seen that the carbon emissions from steel production account for the largest proportion in the field of energy consumption, while the unit energy consumption is high, which is far from the international advanced level.

　　(B) steel logistics, transport links, carbon emissions.

　　At present, China has built the most complete steel industry system in the global industrial chain, effectively supporting the steel demand of downstream industries and the steady and rapid development of the national economy, and the steel output is continuous.25Ranked first in the world in, resulting in a huge amount of logistics. The main reason for the large carbon emission of logistics in China’s steel industry is that it is influenced by resource endowment. In the transportation of raw materials, due to the shortage of domestic natural mineral resources, especially high-grade mineral resources, steel raw materials rely on imports, resulting in long-distance transportation. Second, it is influenced by the layout of the steel industry. Domestic raw materials are mainly transported from the north to the south, which makes the transportation distance of raw materials involving iron ore, coking coal and other bulk materials longer. In the transportation of finished products, due to the large number, high dispersion and wide distribution of iron and steel enterprises in China, the layout of production areas is far from the consumer market, which makes the finished products need large-scale and long-distance transportation. The long-term demand in the southeast coastal areas, especially in the Pearl River Delta region, is large, and the production capacity in the Bohai Rim region needs to flow to the south. Third, it is influenced by production technology. China’s iron and steel production is mainly based on long-flow technology, and the transshipment in the factory is complicated. Generally speaking, the annual output of crude steel is up to.10100 million tons, the corresponding flow is about100100 million tons, of which four are transported outside the factory and six are transported inside the factory. Fourth, it is influenced by the mode of steel transportation. Transportation is the second largest field of energy consumption and carbon emission in China. Among them, the energy consumption of highways is the largest, and the energy consumption accounts for the total amount in the transportation field.83%Waterway is the second, and railway is the cleanest and low-carbon mode of transportation, and its energy consumption accounts for the total amount of transportation.3%. Road transportation is widely used in China’s steel logistics, which inevitably produces a lot of carbon emissions. Therefore, the iron and steel industry is influenced by many factors, such as resource endowment, production layout, technology and transportation mode, with high output, large logistics volume and huge carbon emissions.

　　Second, the steel industry must take effective measures to reduce carbon emissions.

　　(A) the establishment of carbon emission accounting system, to guide the industry carbon emission reduction.

　　Carbon trading is a transaction that takes carbon dioxide emission rights as a commodity, thus forming carbon dioxide emission rights.2011In, the pilot project of carbon emissions trading in China started.2013The first carbon emission trading platform started trading in Shenzhen in 2006. Since then, Beijing, Tianjin, Shanghai, Guangdong, Hubei, Chongqing and other provinces and cities have successively launched pilot carbon emission trading. this yearsevenmoon16The national carbon emissions trading market opened on June. Because the power generation industry is in the field of energy production and conversion with the largest carbon emission in the whole society, it is first included in the national carbon emission trading market.

　　In order to achieve the goal of "double carbon", the steel industry, as the industry with the largest carbon emission in the field of energy terminal consumption, is the key area of carbon control management, and will be included in the national carbon emission trading market in the future, so as to promote the transformation of steel production enterprises to clean production and reduce carbon emissions. Therefore, it is urgent for iron and steel enterprises to develop carbon emission accounting standard system, carbon control organization system and personnel training, so as to establish carbon emission accounting system in iron and steel industry and lay the foundation for carbon quota allocation and carbon emission trading system implementation.

　　(B) the implementation of steel production process transformation, reduce carbon emissions in production.

　　The 14th Five-Year Plan proposes to promote the clean and efficient utilization of fossil energy such as coal, and promote the green transformation of steel, petrochemical, building materials and other industries. Global Energy Internet Development Cooperation Organization "China2030Years ago, the peak carbon dioxide emissions Research Report put forward that to realize peak carbon dioxide emissions, it is necessary to "change the energy production mode with clean substitution and change the energy use mode with electric energy substitution".

　　The technological transformation of green steel production includes electric furnace steelmaking and hydrogen energy steelmaking. Electric furnace steelmaking is the main way to promote the substitution of electric energy, with scrap steel as the main raw material and electricity as the main energy source. This method has low energy consumption, low emissions and obvious advantages in energy saving and emission reduction. At present, the proportion of electric furnace steelmaking in China is only9%The proportion of electric furnace steelmaking in the United States and the European Union reached respectively.62%、40%. At present, the development conditions of electric furnace steelmaking are mature, energy saving and environmental protection. China should adopt lower carbon electric furnace steelmaking to reduce carbon emissions in steel production. Hydrogen energy steelmaking is beneficial for hydrogen to replace carbon monoxide as reducing agent, and there is no carbon dioxide emission in the reduction process, which can realize complete decarbonization of steel production and is the future development direction.

　　(C) steel logistics to green transformation, reducing carbon emissions in the steel supply chain

　　Iron and steel logistics should achieve green development by changing the mode of transportation, developing multimodal transport and developing smart transportation. The first is to change the mode of transportation. On the one hand, it is to promote "replacing oil with electricity" and promote enterprises to use new energy vehicles for road transportation. At present, China’s new energy vehicle industry is leading the world, new technologies are constantly emerging, the cost of lithium batteries is declining, and hydrogen energy technology is gradually mature and applied, which has the advantage of developing new energy vehicles; On the other hand, we should change from road transportation to cleaner railway transportation, reduce the proportion of road transportation, increase the proportion of railway transportation, speed up the construction of freight railway, solve the "last mile" problem and attract enterprises to choose railway transportation. In the 14th Five-Year Plan, it is proposed to speed up the transportation of bulk goods and medium and long-distance goods by "revolving iron" and "revolving water". Secondly, develop multimodal transport, strengthen infrastructure construction, multimodal transport station construction, logistics park construction and so on. Finally, it is necessary to develop intelligent transportation. First, it is necessary to develop autonomous driving technology. According to the research of the Ministry of Transport, self-driving cars can save fuel more than human driving.12%It is more energy-saving and environmentally friendly. At present, China’s autonomous driving technology is developing rapidly, and the conditions for popularization and application are basically available; The second is to build an information platform to promote the development of shared transportation mode and improve the pendulum of logistics, and realize real-time data exchange and information sharing through the information platform to improve logistics efficiency.

　　Third, the implementation of carbon emission reduction measures in the steel industry has a huge impact on costs.

　　(A) The steel industry carbon emissions accounting system needs to increase investment.According to the requirements of the Tenth Five-Year Plan, it is necessary to promote the market-oriented trading of carbon emission rights. The investment in carbon market construction is not only the investment in carbon emission system construction, but also the investment in various supporting measures within enterprises. The construction of carbon emission accounting system in iron and steel industry needs a lot of people, money and materials.

　　(2) The carbon emission cost of steel production is on the rise.Judging from the spot trading market of carbon emission quotas in the past few years, the overall trend of most trading markets is that the total transaction amount is on the rise and the average transaction price is on the rise. This shows that the transaction cost of carbon emissions of substandard enterprises will gradually increase. According to the transaction data published by Guangzhou Carbon Emissions Exchange,2015Annual turnover11399.2Ten thousand yuan is far below2020Annual turnover83454.15Ten thousand yuan, the average transaction price2020Annual25.58Yuan Dynasty (1206-1368)/Tons higher than2015Annual16.38Yuan Dynasty (1206-1368)/Tons.Judging from the national carbon market transaction data released by Shanghai Stock Exchange, the first month of market opening (sevenmoon16Solsticesevenmoon30Date) Monthly turnover of listed agreement transactions505.2Ten thousand tons,Highest transaction price61.07Yuan Dynasty (1206-1368)/Average transaction price per ton and month51.86Yuan Dynasty (1206-1368)/Tons, much higher than the transaction price at the time of the pilot.In addition, EU carbon emission quota trading data shows that,2018The annual average closing price is17.45euro/Tons,2019The annual average closing price is24.91euro/Tons.As can be seen from the carbon emissions trading between China and the EUThe transaction price keeps rising, and the carbon emission cost of substandard enterprises keeps increasing.

　　(C) Road transportation of steel logistics needs to pay a price for carbon emissions."Double Integral" in Automobile IndustryThe policy (namely "Measures for Parallel Management of Average Fuel Consumption of Passenger Car Enterprises and New Energy Vehicle Points") stipulates that the average fuel consumption of passenger car enterprises will generate positive points when it is lower than the standard value, and negative points when it is higher than the standard value. The integral trading market is a free trading market, and the price at the highest point of each integral can reach.3000Yuan. Changan automobile2020The annual expenses for solving the problem of substandard points are as high as.7.4100 million yuan. Weilai automobile is at2019Obtained in 200810Ten thousand points in2020Sold and brought in the second half of 20081.2Net income of 100 million yuan.

　　(D) Steel production needs to pay more for technological transformation.The technological transformation of green steel production includes electric furnace steelmaking and hydrogen energy steelmaking. In the short term, technological research and development and technological transformation need constant cost investment. In the long run, it will reduce carbon emissions and reduce carbon emission costs.

　　(E) The green development of steel logistics needs a lot of capital investment.It is necessary to realize green logistics by changing the mode of transportation, developing multimodal transport and developing smart transportation, and the transformation of related modes of transportation, infrastructure construction and logistics informatization construction all require a lot of capital investment. In the short term, it will bring a large increase in costs, but in the long term, it will bring about a reduction in carbon emissions and an improvement in logistics efficiency in the steel supply chain, thus reducing the logistics costs of the steel industry. In order to achieve the goal of "double carbon", the steel industry should actively explore the countermeasures to reduce costs and increase efficiency. Incorporate the cost of green development resources and environment into the cost accounting system. To achieve green management, reduce energy intensity and reduce carbon emissions, it needs to pay a lot of resources and environmental costs. Therefore, it is necessary to consider the resources and environmental costs into the overall cost of the steel supply chain and abandon the previous cost accounting methods that only account for manufacturing and logistics costs. Based on a comprehensive understanding of the overall cost of the iron and steel industry chain and supply chain, this paper systematically analyzes the influence of various factors on its cost with detailed cost data, and puts forward the countermeasures to realize the green development of the iron and steel industry to reduce costs and increase efficiency. At the same time, we should actively study measures such as changing industrial layout to improve industrial concentration, optimizing product structure to improve added value of products, changing traditional management concepts, adopting short-distance multimodal transport, improving production and transportation efficiency by means of informationization and digitalization, and improving the recycling of solid gas waste gas from steel production, so as to reduce the cost of steel industry chain and supply chain and promote the healthy and sustainable development of steel industry.

　　(Author: Zhao Hong, Chen Jingyi,　Price cost survey center)