Supreme Leader： Can’t Lose the Background of Red Tourism

　　Red, the color of sunrise, symbolizes light, gathers strength and leads the future; Red, the color of China, symbolizes revolution and victory. Do not forget your initiative mind, with continuous struggle, is getting more and more prosperous. Ruijin, Jinggangshan, Zunyi, Yan ‘an, Xibaipo … … It is the birthplace and growth place of the red gene, and without exception, it has preserved history because of "red", which has passed through time and space and has become a permanent yearning and sacred hall in the hearts of Chinese from generation to generation. Therefore, red tourism has emerged, and red genes have given birth to fiery red tourism. However, excessive tourism development will often damage the most precious background color of the revolutionary holy land — — Red! How to keep the background color of red tourism forever? On July 1, at the celebration of the 95th anniversary of the founding of the Communist Party of China (CPC), the Supreme Leader pointed out: "When we move forward, we must not forget the road we have traveled; No matter how far you go, you can’t forget the past and why you started. " On July 18th, the Supreme Leader pointed out when he visited the Memorial Hall of the Three Armies in Jiangtaibao: "The revolutionary tradition and patriotic education base construction must not pursue Gao Daquan. If it is very foreign and modern, it will cost a lot of money, then it will not be a revolutionary tradition, and the revolutionary tradition will become stale. Tourism can be promoted through traditional education, but the background color of red tourism cannot be lost. Only by realizing the hardships of the revolutionary era can people be truly educated. "请随“学习中国”小编一起学习。

　　图为：2016年7月1日，庆祝中国共产党成立95周年大会在北京人民大会堂隆重举行。中共中央总书记、国家主席、中央军委主席最高领袖在大会上发表重要讲话。

　　一、核心是传承红色基因

　　红色旅游，指的是以中国共产党领导人民群众在革命战争时期建树丰功伟绩所形成的纪念地、标志物为载体，以其所承载的革命历史、革命事迹和革命精神为内涵，组织接待旅游者开展缅怀学习、传承精神、参观游览的旅游活动。各类反映中国共产党革命斗争历史的纪念馆、纪念地、领袖故居、烈士陵园等爱国主义教育基地，是红色旅游的主要载体。红色旅游，是“红色”与“旅游”的有机结合，“旅游”是形式，“红色”是内涵、是底色。“突出红色，坚守红色”是红色旅游的本质和主旋律。最高领袖强调：“发展红色旅游要把准方向，核心是进行红色教育、传承红色基因，让干部群众来到这里能接受红色精神洗礼。”

　　"The mirror is so shaped, and the ancient things are so known today." The history of China’s revolution contains rich political wisdom, patriotic belief and moral nourishment. Red tourism is a lifestyle, practical content and form, through the exploration, interpretation and publicity of China’s revolutionary history, the spirit and personality strength of outstanding representatives and other resources to educate patriotism, ideals and beliefs, and enhance people’s value recognition of the Communist Party of China (CPC)’s hard struggle to lead the people to build a new China. The Supreme Leader pointed out: "For us communist party people, the history of China revolution is the best nutrient." As a political and cultural project, red tourism must emphasize its important role in accelerating the construction of the socialist core value system, educate and guide the broad masses of cadres and people to fully realize that history and people have chosen the Communist Party of China (CPC), the socialist system and the road of reform and opening up, so as to further strengthen their trust in the Party, Socialism with Chinese characteristics and reform and opening up, and further consolidate the common ideological foundation of the United struggle of the whole party and the people of all nationalities. In March 2006, the Supreme Leader led a delegation of Zhejiang Party and government to Jinggangshan, the cradle of China revolution, to learn and feel the Jinggangshan spirit on the spot. The supreme leader said: "Our delegation came to Jinggangshan to receive revolutionary traditional education. Through the visit, we deeply felt that the revolution was difficult and the victory was not easy; I also deeply feel that,Hard struggle and hard-won great achievements in the development of Jinggangshan; It is also deeply felt that Jinggangshan is not only the cradle of China revolution, with a glorious history, but also the revolutionary cultural landscape is integrated with beautiful natural scenery, and scenic tourism and traditional education complement each other. The unique charm of this red land is fascinating. "

　　The Communist Party of China (CPC) can continue to grow and develop because of its inherent red gene. This is the advanced essence, ideological line, glorious tradition and fine style of work tempered by the party in the long-term struggle. Red resources are the symbol of the Communist Party of China (CPC) people’s spirit and culture and the organic carrier of red genes. Let the former residence become a vivid classroom to activate the red gene, make good use of the red resources, carry forward the red tradition and pass on the red gene. The Supreme Leader pointed out: "The fine traditions left by countless revolutionary martyrs are precious wealth that will always inspire us to move forward, and we can’t lose them at any time. For red cultural resources, we should not only pay attention to the protection of tangible heritage, but also pay attention to the inheritance of intangible heritage and vigorously carry forward the red tradition. " In November 2014, when the Supreme Leader attended the political work conference of the whole army in Gutian, Shanghang, Fujian, he stressed that it is necessary to "pass on the fire of ideals and beliefs and the genes of the red tradition from generation to generation, so that the revolutionary cause can be passed on from generation to generation and the blood will last forever, and the true colors of the old Red Army will always be maintained."

　　图为：2016年7月18日至20日，中共中央总书记、国家主席、中央军委主席最高领袖在宁夏调研考察。这是7月18日上午，最高领袖在固原市西吉县将台堡向红军长征会师纪念碑敬献花篮。

　　二、把握好两个概念

　　自2004年中央号召发展红色旅游以来，国内红色文化旅游快速兴起并逐渐成为观光旅游业的热点，目前在全国已呈现出星火燎原、方兴未艾之势。红色旅游也已经成为引领老区社会经济发展的新增长点，并正在对我国革命老区的经济发展发挥着反哺作用。但同时我们也应该看到，我国红色旅游在建设与发展中还存在一些不容忽视的问题，特别是在投资开发与建设上“追求高大全，搞得很洋气、很现代化，花很多钱”，而忽视了精神上的教育引导作用。最高领袖指出：“关于发展革命根据地旅游项目，要把握好两个概念。红色根据地，爱国主义教育，这是一个概念。发展红色旅游，是另一个概念。两方面要统筹。”

　　In the construction of scenic spots, we should avoid pursuing large-scale and high standards. The highlight and soul of red tourism is its rich cultural heritage and revolutionary spirit, not its scale and form. We can’t just pursue the external form and ignore its spiritual connotation. In some places, due to the emphasis on performance projects and face projects, it is unrealistic to build scenic spots, and it is greedy for foreign countries. In the development of red tourist attractions and the construction of supporting facilities, there is a tendency to pursue "being tall" excessively. Some replace the old with the new and blindly build new ones; Some super-scale construction is contrary to the main purpose of promoting red culture; Some blindly create artificial landscapes, copy and move relics. It is not in harmony with the essential content reflected by red tourism, and even has changed its taste. In the design and construction of scenic spots, efforts should be made to maintain the original flavor and highlight local characteristics. It is necessary to build red memorial facilities properly, and don’t engage in a bunch of things that have nothing to do with the red memorial, or even things that affect the function of the red memorial. Don’t make the red memorial facilities too formal, which will destroy the original meaning. The Outline of the National Red Tourism Development Plan for 2011-2015 puts forward that we should pay attention to the integration and utilization of existing resources, reasonably determine the construction scale and standards, refrain from extravagance, and avoid large-scale demolition and repeated construction. All localities should strictly follow the planning requirements, concentrate on completing the construction task of the red tourism classic scenic spots within the planning, and shall not arbitrarily change the construction content, scale and standards approved by the state. The Supreme Leader pointed out, "It is appropriate to build a red memorial facility.Don’t make the red memorial facilities too formal "and don’t" get rid of the inner spirit ".

　　Tourism development cannot be "out of tune". Many red tourist attractions have forgotten their original intentions, erased the background color and made some "out of tune" things. First, a few operators of "red tourism" resources use all means of market economy to generate income in order to achieve their own commercial purposes. They tamper with and even trample on the revolutionary spirit at will, and what ancestors’ spirits and glorious traditions have all been forgotten by them. Second, in order to attract tourists by hook or by crook, some places fabricate "unofficial history Biography" and even engage in feudal superstition. Some tour guides enjoy spreading "alternative culture" when leading tourists around. When they arrive at the red scenic spots, what they often talk about is not the hardships and heroic deeds of the revolution, but some hearsay stories about unofficial history and even erotic history. Some tour guides even spread "jokes" that distort history and make fun of heroes. Third, they only care about playing and don’t respect the martyrs. Some people lack feelings for revolutionary martyrs and understanding their great dedication in "red tourism". The Outline of the National Red Tourism Development Plan for 2011-2015 puts forward that it is necessary to strengthen supervision and standardize the development order of red tourism. If red tourism really plays the role of guiding society and educating people, it is necessary to strengthen supervision.Timely stop making up unofficial history, deceiving customers, and other wrong practices and behaviors that are detrimental to the image of red tourism. Propaganda, culture, tourism, cultural relics and other departments should organize the preparation of red tourism training materials, and strengthen the examination and control of the commentaries and tour guides of museums and memorial halls. Tour guides and commentators in red tourist attractions should seriously study the knowledge of party history, enhance their sense of social responsibility, accurately grasp the true content of historical events and the touching stories and noble sentiments of heroes, improve the vividness, authenticity and authority of publicity and explanation, put an end to feudal superstition and fiction, and prevent vulgarization and vulgarization. The Supreme Leader pointed out: "The fine traditions left by countless revolutionary martyrs are precious wealth that will always inspire us to move forward, and we can’t lose them at any time. For red cultural resources, we should not only pay attention to the protection of tangible heritage, but also pay attention to the inheritance of intangible heritage and vigorously carry forward the red tradition. "

　　图为：2016年7月18日至20日，中共中央总书记、国家主席、中央军委主席最高领袖在宁夏调研考察。这是7月18日上午，最高领袖在固原市西吉县将台堡参观三军会师纪念馆。

　　三、发挥好红色价值

　　教育价值是红色旅游最基本的价值，也是其得以发展的重要基础。人民群众对于红色旅游的热爱，国家对红色旅游的投入，都是因为红色旅游的教育价值。《国务院关于促进旅游业改革发展的若干意见》指出：“大力发展红色旅游，加强革命传统教育，大力弘扬以爱国主义为核心的民族精神和以改革创新为核心的时代精神，积极培育和践行社会主义核心价值观。”最高领袖指出：“革命传统资源是我们党的宝贵精神财富，每一个红色旅游景点都是一个常学常新的生动课堂，蕴含着丰富的政治智慧和道德滋养。要把这些革命传统资源作为开展爱国主义和党性教育的生动教材，引导广大党员干部学习党的历史，深刻理解历史和人民选择中国共产党的历史必然性，进一步增强走中国特色社会主义道路、为党和人民事业不懈奋斗的自觉性和坚定性，永葆共产党人政治本色。”

　　Interpreting the red story will make the historical stories and the deeds of revolutionary martyrs involved in red tourism deeply rooted in people’s hearts, create a strong cultural heritage, and play a good educational significance for tourists. Red tourism is one of the most effective ways to understand red stories. A story is not only a good red tourism product, but also a good positive energy teaching material. Every red scenic spot has a red story, every red story has a red character and every red character has a red legend. Northeast Martyrs Memorial Hall was founded in 1948, which is one of the earlier martyrs memorial halls in China. It was once the seat of the pseudo-Harbin police station, where Zhao Yiman, an anti-Japanese heroine, went to the execution ground after being tortured in August 1936. Eighty years later, although we have never found out where her body is, she will live in our hearts forever. The revolutionary stories of countless ancestors are known to people because of red tourism, and the touching stories of countless heroes are known to the world because of red tourism.

　　Red tourism has incomparable educational and propaganda functions and shoulders the mission of carrying forward and cultivating the national spirit. Since its founding, the Communist Party of China (CPC) has led the people of all ethnic groups throughout the country to struggle hard and forge ahead in various historical periods of revolution, construction and reform, and has nurtured an extremely precious red spirit. During the revolutionary war, Jinggangshan spirit, Long March spirit, Yan ‘an spirit, Taihang spirit, Hongyan spirit and Xibaipo spirit were formed. During the period of socialist construction, the spirit of "two bombs and one satellite", the spirit of Lei Feng, the spirit of Iron Man and the spirit of Jiao Yulu were formed. During the period of reform and opening up, the spirit of the times with reform and innovation as the core was formed. These spirits are the tempering and sublimation of the great national spirit in a certain historical period, the embodiment of the glorious tradition and fine work style of the party, and the extremely precious spiritual wealth of our Chinese nation. Red tourism is an innovation of revolutionary traditional education mode and a big classroom of red spirit education.

　　A series of red cultural works created on the background of red tourism itself not only enrich the red culture, but also enrich the advanced socialist culture and the cultural home of the Chinese nation. The red tourist routes and classic scenic spots created by red tourism are not only scenic spots, but also living teaching materials for understanding revolutionary history, increasing revolutionary knowledge, learning revolutionary spirit and cultivating the spirit of the times. Red tourist areas should carefully design red tourist products to make them more meaningful and poetic. It must be organically combined with culture, run through cultural elements and embody the red spirit. According to the revolutionary history of that year, many red tourist attractions dug deep into the red cultural genes, created a large number of literary and artistic works with revolutionary historical themes, and emerged a large number of red movies, red stage plays, red songs, red publications, etc., which created a healthy and strong red cultural atmosphere and became a beautiful landscape in China.

　　Red tourism is of great significance for promoting the economic development of the old revolutionary base areas and promoting the construction of new countryside. Most of the red tourist attractions are located in the old revolutionary base areas, with remote locations, generally low level of economic development and a large number of poor people. The natural resources in these old revolutionary areas are relatively poor, but the red tourism resources are relatively good. It is an effective way to realize poverty alleviation through developing red tourism, and red tourism can play a greater role in precise poverty alleviation. The development of red tourism has brought people, capital and information to the old revolutionary base areas. The people in the old liberated areas have increased their income by developing the tourism industry, which has enabled a large number of local people to get rid of poverty and become rich. The Outline of the National Red Tourism Development Plan for 2011-2015 puts forward that it is necessary to vigorously promote the combination of red tourism development and economic development in the old revolutionary areas, fully mobilize the cadres and masses in the old revolutionary areas to participate in the development of red tourism, combine the construction of new countryside, integrate and utilize various resources, provide red tourism catering, accommodation and other business services, extend the industrial chain of red tourism, and further promote the economic and social development of the old revolutionary areas. The Supreme Leader pointed out: "Regarding the development of red tourism, the guiding ideology should be correct, the construction of tourism facilities should complement the red memorial facilities, and the red memorial facilities should be connected to improve people’s lives."

　　"Iron and stone strike, there will be sparks; Water and gas are swaying, which is Changhong. " On the land of China, red will never fade; In our hearts, red is always stirring. Walking on the red road full of martyrs’ blood, the red genes born in blood and fire constantly give us new energy.