Public officials must know! Training fees, lecture fees, travel expenses … cannot exceed these standards.

  CCTV News:On January 4th, the Ministry of Finance, the Organization Department of the CPC Central Committee and the State Civil Service Bureau released the revised Measures for the Administration of Training Fees of Central and State Organs, which revised the original measures in the aspects of training plan management, organization management, classified management of training items and calculation of lecture fees, so as to further promote the construction of the system of practicing economy and opposing waste.

  The revised new method is quite distinctive in many aspects, such as clarifying the charging standard for lectures, stipulating that the lectures of academicians should not exceed 1,500 yuan per class hour, and the maximum 760 yuan per person per day at the provincial and ministerial levels, emphasizing that "whoever holds the lectures will bear the expenses", not charging the trainees, strictly prohibiting the transfer and apportionment of training expenses, and adding the content of supervision and inspection on whether there is extravagance and waste.

  The new regulations implement the highest standard of project classification management 760 yuan/person/day.

  The training management measures implemented on January 1, 2014 stipulate that the training fees shall be subject to comprehensive quota standards, itemized approval and total amount control. The comprehensive quota standards are accommodation fee 180 yuan/person/day, food fee 110 yuan/person/day, venue fee and lecture fee 100 yuan/person/day, information fee, transportation fee and other fees 60 yuan/person/day, and the total is 450 yuan/person/day. Training within 15 days is controlled according to the comprehensive quota standard; Training exceeding 15 days shall be controlled according to 80% of the comprehensive quota standard; More than 30 days of training, more than days in accordance with the comprehensive quota standard of 70% control. The above days include the check-in and evacuation time, and the check-in and evacuation time shall not exceed 1 day respectively.

  Compared with the provisions of the 2014 version, the new method clearly implements the classified management of training projects and adjusts the comprehensive quota standard in conjunction with conference fees. According to the requirements of "Regulations on Cadre Education and Training" classification and full-time training, the training programs are divided into three categories, which are applicable to provincial and ministerial level personnel, department-level personnel, division-level personnel and below. Considering that the training of central and state organs is basically held in Beijing, the original 180 yuan accommodation fee standard is difficult to meet the needs. According to the changes in market prices and the adjustment of conference fee standards, the comprehensive quota standard for training fees is appropriately raised.

  The lecture fee is not more than 1,500 yuan/class hour for well-known experts.

  According to the new regulations, the teacher fee refers to the expenses incurred by hiring teachers to teach, including the teacher’s lecture fee, accommodation fee, meals fee and inter-city transportation fee.

  In the old regulations implemented in 2014, the provision that the charging standard for lecture fees is "calculated by half a day" is not accurate enough, and in actual implementation, one or two class hours are also calculated by half a day. This revision is linked with the provision of "Regulations on Cadre Education and Training" that the calculation unit of lecture fees is adjusted from "half a day" to class hours, and the standards are as follows:

  Deputy senior technical title professionals do not exceed 500 yuan per class;

  Professional staff with senior technical titles shall not exceed the maximum of 1000 yuan per class hour;

  Academicians and nationally renowned experts generally do not exceed 1,500 yuan per class hour.

  This standard is reduced by half compared with the standard stipulated in the 2014 version of the method. At the same time, it is stipulated that the lecture fee shall be calculated according to the actual class hours, with a maximum of 4 class hours per half day. If multiple classes are taught at the same time, the lecture fee will not be calculated repeatedly.

  No fees may be passed on to the trainees, and offenders will be transferred to judicial organs.

  In terms of training plan management, the new method, while reiterating that the annual training plan of each unit is reported to the Central Organization Department, the Ministry of Finance and the State Civil Service Bureau for the record, emphasizes that the temporarily added training items must be reported to the main responsible comrades of the unit for approval, and provide the approval materials for the main responsible comrades of the unit when reimbursing. At the same time, in the supervision and inspection, the content of "whether the temporary increase training plan is reported to the main responsible comrades of the unit for approval" has been added.

  In terms of training organization and management, the new method emphasizes that "whoever holds the training will bear the cost" while reaffirming six "no" and five "no" prohibitions on training contents, meals, activities, etc., and it is forbidden to charge participants, transfer and apportion training expenses, and increase the content of supervision and inspection on whether there is extravagance and waste.

  It is understood that the Central Organization Department, the Ministry of Finance, the State Civil Service Bureau and other relevant departments will supervise and inspect the training activities of various units and the management and use of training fees. For violations of the new measures found in the inspection, the relevant departments will order them to make corrections, recover funds and notify them; The relevant responsible personnel shall be given disciplinary sanctions according to regulations; Those suspected of violating the law shall be handed over to judicial organs for handling.

  Official standard of travel expenses: National staff stay in Beijing for one night without exceeding 500 yuan.

  The Detailed List of Accommodation Standards for Staff of Central and State Organs Traveling to Local Areas, which came into effect in May 2016, stipulates that the accommodation standard for ministerial officials traveling to Beijing is limited to 1,100 yuan per day, while that for bureau-level officials is limited to 650 yuan and that for others is limited to 500 yuan per day. Ministerial officials go to Tianjin, Hebei, Shanxi, Inner Mongolia, Liaoning, Dalian, Jilin and other places, and the daily limit of accommodation fee is mostly 800 yuan.

  In Zhangjiakou City, Hebei Province, Qinhuangdao City, Sanya City, Hainan Province and other places, during the peak season, the maximum daily limit of accommodation for ministerial officials on business trips rose to 1,200 yuan. The specific implementation standards are as follows ↓ ↓

It is predicted that after 00, the flower of Nortel School will be the first to go out, and Rao Jiadi’s drama to be broadcast will lead to a frenzy of expectation!

Recently, the topic of "the face value of Nortel School Flowers after 00" has set off a hot discussion in Weibo. Rao Jiadi, the flower of Nortel School after 00, entered the hot list with outstanding face value and unique temperament. Rao Jiadi, a new school flower, not only conquered many netizens with her beauty, but as a new actor, she has tried different styles of roles in many excellent works with her solid basic skills and deep understanding of roles. These works to be broadcast continue to attract the attention and expectation of netizens with her excellent production team and excellent cast!

In the "Fox Demon Little Matchmaker Wang Quan" co-starred with Cheng Yi and Li Yitong, he played the beautiful snow demon with a black belly; Esther Yu and Ding Yuxi co-starred in "Staring at the Milky Way at Night", playing a witty and kind peach. The latest work is "Jin Yue Ru Ge" starring Zhou Ye and Cheng Lei, and it is also a work that has attracted much attention from netizens recently. The work being filmed is "How to Beat Her Charming" co-starred with Jelly Lin and Alen, in which she plays the innocent and innocent Liu Tang. Rao Jiadi constantly deepened his understanding of performance in his role changes again and again.

As the school flower of Nortel, Rao Jiadi is naturally widely recognized in terms of face value. Her innocence and charm coexist, whether it’s a sweet smile or a loving eye, people will never forget it. And her modeling in the play is even more varied. This kind of immortal face value with exquisite makeup adds a lot of highlights to her dramatic increase in waiting to be broadcast.

Rao Jiadi’s drama to be broadcast covers a variety of types of people, from gentle and lovely to enchanting and black, and each work is full of challenges and surprises.

Xiaobian also found that this school flower is not only as simple as the face value. Privately, Rao Jiadi is a treasure girl with many possibilities. Surprisingly, Rao Jiadi also participated in the short film of the opening ceremony of the 2022 Winter Olympics-Countdown: beginning of spring.

At that moment, she interpreted her youth and dreams in a different way. Her figure shines on the screen, showing the vitality and grace of China youth to the world. This experience has undoubtedly added a lot of color to her multifaceted life.

In private, Rao Jiadi is a ghost horse girl full of youthful vitality, sometimes quiet, sometimes jumping out, having her own unique spiritual world, full of curiosity and keeping love for the world. The photo of the private server makes Xiaobian feel that Rao Jiadi has a natural feeling of coolness and no distance. There is always something special about beauty, and Rao Jiadi’s canthus mole also increases her recognition among the flowers.

In the future, with the series of dramas to be broadcast, I believe Rao Jiadi will give back the love of netizens with more vivid characters and excellent works. Let’s look forward to the wonderful blooming of the 00-year-old Nortel school flower on the screen, which will bring us more surprises and touches! # Rao Jiadi’s new drama expectation # # Nortel school flower Rao Jiadi # # Yan value and strength coexist #

IKEA responded that it would not recall the "Desperate Cabinet" in China: it can be refunded in full if it has been sold.

  Shanghai, China, December 2 (Li Jiajia, Xu Guangyue) IKEA recently responded to the security risks involved in the MALM series of chest of drawers in Shanghai. Zhu Changlai, president of IKEA Retail China, said that the tilting of chest of drawers is not a quality problem. The recall of chest of drawers in malm is not repeated in China, but the affected consumers can continue to seek wall-mounted accessories and wall-mounted installation, and receive a full refund at their door-to-door, and the product has not been discontinued so far.

  Last year, the chests of drawers sold by IKEA in malm were overturned many times, resulting in the death of children and a worldwide recall. IKEA and IKEA in Shanghai were interviewed by AQSIQ and Shanghai Quality Inspection Department successively. In July 2016, under the guidance of the General Administration of Quality Supervision, Inspection and Quarantine and local supervision departments, IKEA initiated the recall of malm chest of drawers in China.

  In May this year, a 2-year-old boy in California was killed by a malm chest of drawers that was not fixed on the wall. Recently, IKEA announced that it had recalled a total of 17.3 million chest of drawers in the United States and Canada. Up to now, MALM series products have caused 8 children’s deaths. The recall is limited to Canada and the United States, and does not include China.

  On November 30th, the Shanghai Municipal Bureau of Quality Supervision said that IKEA (China) Investment Co., Ltd. had been interviewed for the series of IKEA "malm" products that were concerned by the society, and asked the enterprises to fulfill the recall obligation effectively, but IKEA did not deal with the recall.

  At the media communication meeting that day, Zhu Changlai explained that "the United States and Canada did not recall this time, but reiterated the information of the last recall. Although IKEA has no further recall plan in the China market, it has always emphasized safety awareness to customers in various ways."

  "What we want to emphasize is that as long as the chest of drawers of IKEA is firmly fixed on the wall, there is no safety and quality problem. Any chest of drawers higher than 75 cm may fall when standing up without fixing." Zhu Changlai said: "There are similar risks in the whole household industry. What we need to do now is to warn of the existence of risks and awaken everyone’s attention to furniture safety."

  Zhu Changlai introduced that IKEA China has taken four measures to deal with the chests of drawers in malm that have been sold: First, for customers who have bought chests of drawers in malm, IKEA will continue to provide wall fittings free of charge to ensure their safe use; Second, consumers can contact IKEA staff, and IKEA will provide free on-site installation and fixed services; Third, for consumers who don’t want to continue to use malm chest of drawers, they can return the products to IKEA stores, and IKEA will refund the full amount; Fourth, consumers can also contact IKEA to provide door-to-door collection service, and IKEA will also refund the full amount.

  According to IKEA, the chest of drawers continues to be produced and sold, and there is no plan to stop production. At the same time, for the products that have been sold, IKEA will provide continuous after-sales, including full refund, and when customers buy the products in IKEA stores, the sales staff will also remind them that the products need to be put on the wall.

  Zhu Changlai revealed that since 2006, IKEA has sold 2 million malm chests of drawers in the China market, of which more than 22,000 chests of drawers have been recalled, of which more than 8,000 have been returned to IKEA, and some consumers have applied for free wall service.

  Zhu Changlai also said in an interview that up to now, there has not been any lawsuit related to the injury to children caused by chest of drawers in malm in China, and the sales volume of this chest of drawers this year is not very different from last year. (End)

Equipped with an end-to-end human-like intelligent driving GAC Chuanqi SUV, looking forward to S7 listing.

On the evening of March 30th, GAC Chuanqi’s brand-new medium and large SUVS7 was officially launched. Six new models were launched, with a guide price range of 175,800-229,800 yuan and a limited-time price of 169,800-223,800 yuan. After adding the national replacement subsidy, the price further dropped to 154,800-208,800 yuan.

As the brand’s first production car equipped with a high-level intelligent driving system, the new car is built on the new energy platform of Guangzhou Automobile EV+, and it cuts into the market with the dual core of plug-in and intelligent driving, facing the needs of home users for long battery life, intelligence and high cost performance.

Chuanqi yearns for S7 to adopt the design language of "hiding the front and embellishing it", with a closed front face with a 2618mm penetrating light strip and a split headlight group, and a built-in 2248 beads, which supports the upgrade of OTA light language and the interaction with breathing light, and the recognition is full at night. On the side of the car body, the suspended roof, hidden door handle and 20-inch spoke wheel hub enhance the sense of technology, and the tail is similar to a zigzag through the light group and the dynamic light effect echoes the front face design, giving consideration to the sense of strength and futurity. The new car offers five basic color schemes and two-piece/matte options to meet individual needs.

The interior of the new car takes the 270 embracing cockpit as the core, and is equipped with Qualcomm Snapdragon 8295P chip and ADiGO 6.0 system, which supports four-tone voice interaction and 27-inch W-HUD head-up display, realizing "visible and controllable". For family travel scenes, the rear row is equipped with a 17.3-inch 3K ceiling screen, a 22-speaker Dolby panoramic sound response and a 20L cold and warm refrigerator, giving consideration to entertainment and practicality. In terms of intelligent driving, the new car is equipped with NVIDIA Orin-X chip (254TOPS computing power) and 11 cameras+laser radar combination. The self-developed end-to-end system of GAC covers 357 sub-scenarios, such as urban/high-speed NDA and extreme parking spaces, and the intelligent driving function in urban areas is free for life, which significantly reduces the threshold for users to adopt advanced intelligent driving.

In terms of power, the new car offers the choice of plug-in and extended-range power. The plug-in version is equipped with a plug-in system consisting of a 1.5T engine, and provides a single-motor version and a dual-motor version. Among them, the maximum power of the 1.5T engine is 118kW, the single-motor version is equipped with a 170kW front drive motor, and the four-wheel drive version is equipped with a 170kW/80kW front and rear dual motors. CLTC has a pure battery life of 180-205km and a comprehensive battery life of 1020-1150km. The whole system supports 17-minute fast charge (30%-80%) and 6kW external discharge, taking into account the long-distance endurance anxiety relief and outdoor power demand.

From the perspective of positioning and pricing, we look forward to popular models such as S7 sword finger and so on. Compared with the ideal L6, its limited-time starting price is as low as 154,800 yuan (after subsidy), and it offers lidar version and four-wheel drive options, so its intelligent driving function and endurance performance are more competitive. At the same price, Chery Fengyun T10 and other models are also difficult to fully compete with them in the intelligent cockpit and intelligent driving configuration.

Conclusion:

In 2025, the competition in the large and medium-sized new energy SUV market is fierce, and Chuanqi yearns for S7 to cut in with the strategy of "high entry price", filling the gap of the brand in the 200,000-class smart SUV market. Combined with leapfrog configuration, full-scene intelligent driving and technical accumulation of GAC Chuanqi in the hybrid field, the new car is expected to become a new choice for home users. If the terminal channel and service experience are improved simultaneously, it will become the key engine to drive the sales growth of Chuanqi.

Seven economic trends emerge in 2025: Ma Huateng’s voice+Ma Yun’s return+office vacancy rate exceeding 30% reveals social upheaval!

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The current entrepreneurial environment has indeed become more difficult, which is not only from the macro environment, but also the true feelings of many entrepreneurs.

I have a hunch that enterprises will face greater challenges next year, and the main problem lies in the lack of confidence.

I have worked with many listed chairmen of the Shanghai and Beijing Chambers of Commerce or"The man with the iron bowl"I deeply understand the pressure brought by the business environment, as well as the real experiences of many entrepreneurs around me.

At the same time, I am in Beijing with some"Dog legs"After a few months, I can only describe it in one word-"clothing".

If you don’t accept it, you have to accept it. In order to maintain the operation of the enterprise, you have to send cards and money in exchange for the so-called"convenience",After the delivery, people will light my cigarette when they meet.

If you don’t send or even accept abusive treatment, this help"Dog legs"I dare to swear behind closed doors. This will be replaced by a place, I guess."Dog legs"Designate to hit people behind closed doors.

Ladies and gentlemen, don’t fantasize and question. Don’t be naive, don’t think about justice, and don’t do that. It’s no use. I’ll tell you with my actual combat experience:"Sending money is the fastest and best solution"!Other things are really useless and a waste of time. This is the reality, and the result of uncompromising may be that the enterprise is brought down.

Fighting with the sky, fighting with the ground, and fighting with people may all find a way out; But only don’t talk to those who flatter and bully others."Dog legs"Competing for each other, because the power behind them is often overwhelming.

RecallThe best time to start a business,It was an era full of passion and dreams. Encouraged by entrepreneurs such as Ma Yun, countless young people joined the entrepreneurial wave. The environment at that time was relatively relaxed, encouraging innovation and adventure.However, with the advance of the torrent of the times, the fate of individuals and enterprises is often involuntary. Only when the overall environment becomes conducive to entrepreneurship can we succeed more easily.

In the past few years, due to well-known reasons, the economic situation was grim, many industry leaders chose to remain silent, and Ma Yun did not return to China for a long time.In the past two years, the office rent has halved and the vacancy rate has exceeded 30%, which reveals a surprising aspect of the social and economic structure.The residential market has also experienced violent fluctuations, and the sharp drop in house prices has caused widespread concern, but the decline in the office market is more serious.

Recently, a message from a circle of friends has aroused widespread concern on the Internet:An entrepreneur in the live broadcast e-commerce industry issued an appeal late at night, suggesting that his peers give up the deposit and find a new office space with a rent lower than 2.5 yuan/m2/day.According to the entrepreneur, the rent of Hangzhou Future Science and Technology City has dropped sharply, and many large parks even offer rent-free concessions. Even so, it is still difficult to attract tenants.Who would have thought that the once prosperous office market would cool down at such a rapid rate?

This change not only reflects the downward pressure on the economy, but also exposes the imbalance between supply and demand in the market. For entrepreneurs, how to find a way to survive in this environment has become a key problem to be solved urgently. Faced with this reality, we need more flexible strategies and perseverance to deal with the uncertainty in the future.

Office buildings are known as urban economy."barometer"Its origin can be traced back to the end of the 19th century, but until the early 1980s, most people in China were still very unfamiliar with the concept of office buildings. At that time, the office buildings were mainly xz office buildings of zf organs and units.(Without yanlun’s freedom, I dare not type many words, let alone say them, so I call them "cows, cows" in this environment.).

With the promotion of the reform and opening-up policy, more and more foreign-funded enterprises flock to China to seek business opportunities. However, these enterprises in China’s major cities, such as Beijing, Shanghai, Guangzhou and Shenzhen, are faced with the dilemma of finding suitable office places and have to choose hotels to handle their daily business and liaison affairs. This situation has given birth to a strong demand for modern commercial office services.

In this context, landmark buildings such as the Chocolate Building in Beijing (namely, Beijing International Building), the Friendship Building in Shanghai and the Diwang Building in Shenzhen came into being, and modern office buildings sprang up one after another, gradually forming the central business district (CBD) of the city, marking the development of the office market in China has entered a new stage.

These office buildings are home to key industries such as finance, high-tech, insurance, etc., and the business elites can release huge economic efficiency when talking and laughing. Seeing this scene, investors have turned their attention to office buildings, and the "building economy" came into being, and the office market gradually took shape.

With the state-owned enterprises, foreign enterprises and private enterprises moving into the Central Business District (CBD) one after another, office buildings have become hot assets in first-tier cities. Data show that in 2007, the demand for office buildings in Shanghai was in short supply, and the vacancy rate of Grade A office buildings was as low as 1.6%.

At the same time, the office market has contributed remarkable economic benefits to first-tier cities and become their veritable "vertical printing machine". This phenomenon not only reflects the importance of office buildings as the core of commercial activities, but also highlights the important engine role of economic development in first-tier cities.

In 2020, among the 285 office buildings in Shanghai Lujiazui Financial City, 4 have a tax revenue of more than 6 billion yuan, 20 have a tax revenue of more than 2 billion yuan and 32 have a tax revenue of more than 1 billion yuan, and the tax revenue of 110 office buildings has reached the level of 100 million yuan. In Shenzhen, less than 20 square kilometers of Yuehai Street, there are more than 100 office buildings of listed companies, and the total annual GDP has exceeded 300 billion yuan. In the face of such a huge economic volume, who can not be moved?

In recent years, with the gradual expansion of domestic enterprises to second-tier cities, second-tier cities have used the experience of first-tier cities for reference in order to attract investment, and increased the intensity of office building construction. According to the data, as of 2019, more than 200 cities or urban areas in China have issued plans or policies related to building economy. High-grade office buildings have mushroomed in major cities, which indicates that commercial real estate in China has entered a new stage of development.

Every night, the light show of CBD in each city is dizzying, and on the surface, it presents a scene of economic prosperity. However, behind this bright light, there are many hidden crises.With the advancement of urban transformation and upgrading, more and more cities have concentrated on releasing office supply, resulting in a long-term high vacancy rate.

according toWhite Paper on China Office Building Market in 2021At present, there are 19 cities in the mainland that are at the peak of construction. The average daily rent of high-quality office buildings in these cities is only 2.2 yuan/square meter, and the vacancy rate is close to 40%.According to market data, at the end of last year, the vacancy rate of office buildings in several major first-tier cities in China exceeded 20%: the vacancy rate in Beijing was 21.7%, and that in Shanghai was 21.8%, up 5 percentage points from the previous year; The situation in Shenzhen is even more serious, with the vacancy rate of Grade A office buildings exceeding 30.6%.

It is worth noting that the above official data may not fully reflect the actual situation.There are rumors that the actual vacancy rate in Shenzhen may be as high as 70%.Such a high vacancy rate has aroused public concern."oversupply"Wide criticism. This not only reveals the potential risks of the commercial real estate market, but also challenges the urban planning and development strategy.

In order to reduce losses, owners have reduced rents to attract enterprises to settle in.According to data from dtz,In the third quarter of 2024, the rent of Beijing office market fell to 266.1 yuan/square meter/month, down 4.7% from the previous month and 13.5% from the same period last year.According to a report by Jones Lang LaSalle,In the third quarter of this year, the average rent of Grade A office buildings in 40 major cities nationwide was 80.3 yuan/square meter/month, with a decrease of 0.4% to 5.6% from the previous month.

This means that the vacancy rate of office buildings has reached a new high for more than a decade, while the rental price has fallen to the lowest point for more than a decade.There are even rumors that many large parks have directly adopted rent-free measures in order to save property fees. Even so, the high vacancy rate of office buildings is still difficult to be effectively alleviated. Once a smash hit, the symbolic building regarded as the development of market economy no longer has its former style and prosperity after a large number of office areas are closed.

The future of office buildings has become an urgent problem to be solved. In order to reactivate this market and meet the new market demand, relevant departments have made various attempts, which have aroused great concern from all walks of life. The main measures focus on the following aspects:

The first is to re-evaluate and upgrade the business function of the office building. Leading enterprises and chain-owner enterprises are introduced into super-Grade A commercial buildings to enhance the concentration and output intensity of business formats and build a brand of characteristic commercial buildings; Grade a buildings focus on introducing high-quality enterprises to improve the quality of operation and service; Grade B buildings promote functional integration and compound development, and improve the level of property management; Class C buildings provide flexible and low-cost office space for small and micro enterprises through micro-renovation, micro-renewal and shared office mode.

Secondly, carry out functional transformation of commercial buildings, such as transforming office buildings into spaces for other purposes such as hotels, hospitals or elderly care facilities. This not only re-plans the physical attributes of the building, but also meets the current market demand, policy orientation and community function demand.

In the process of seeking transformation, a major challenge that enterprises need to overcome is to obtain the support and cooperation of relevant departments to ensure that they can successfully obtain the necessary business licenses. In addition, the transformation strategy of "changing business to living" has also become one of the choices of many enterprises, providing a feasible way.

Through these comprehensive adjustment and reform measures, the office market is expected to gradually adapt to the new economic environment and development trend, and find a new path suitable for its own development.

Transforming office buildings into residential areas can not only effectively cope with the rising vacancy rate of commercial buildings, but also alleviate the current situation of housing shortage to some extent. However, this measure needs to be handled with caution, because it may lead to social contradictions and new unfairness. There is a significant difference in land price between commercial land and residential land, and residential land is usually more expensive."Business changes to residence"The project enters the housing market at a lower cost. For example, the unit price of a house in a big city can reach 60,000 yuan per square meter, while the unit price of the "business to live" project is only 20,000 yuan. This price gap may have an impact on the existing housing market, and how to balance the interests of other housing owners has become a big challenge.

It is not easy to implement the above measures. We still have a long way to go to revitalize the office market on the premise of ensuring social fairness as much as possible. At one time, the office building market contributed super-high economic benefits to the first-tier cities, and was praised as one of many entrepreneurs."vertical banknote printing machine".However, with the deterioration of the economic environment in recent years, this "money printing machine" seems to have become a "meat grinder", and many entrepreneurs have lost their money and been displaced.

However, there have been two symbolic events recently:Ma Huateng, who has always been low-key, wrote in People’s Daily, and Ma Yun also returned to China with high profile.

Ma Huateng’s article is entitled"Contributing Internet Power to Economic Recovery"He expressed his confidence in the bright future of private enterprises. These landmark events not only reflect that China’s private economy is experiencing a turning point, but also send a positive signal, which indicates that there may be more support policies in the future to help enterprises recover and develop.

In this context, how to activate the office market while ensuring fairness will be an important issue for some time to come. Through reasonable policy guidance and support, the office market is expected to gradually adapt to the new economic environment and development trend, and find a new path suitable for its own development.


Recently, a series of legal system construction, such as the legislative advancement of the private economy promotion law, have provided a solid legal guarantee for private enterprises to go into battle lightly. At the same time, actively explore digital consumption, aiming at creating richer consumption scenarios, modes and formats, and further stimulating market vitality. We firmly believe that with the support of such policies, private enterprises will usher in a bright future, and China’s economy will also ride the wind and waves and strive to move forward. It is an important task to improve quality and efficiency, optimize business layout and promote healthy and sustainable development of various industries.

It is worth noting that Ma Huateng, who has always been known for his low profile, has made a high-profile voice this time.People’s dailyPublish articles to emphasize the bright future of private economy. This move not only sent a strong positive signal, but also injected a shot in the arm for the development of private enterprises.Ma Huateng said in the article that he believes that private enterprises will have bright prospects and promises to contribute to the economic recovery.

At the same time, Ma Yun has been particularly active recently. As we all know, Ma Yun has been traveling abroad for the past two years and rarely returns to China to participate in foreign activities or make public speeches. However, Ma Yun’s sudden return to China at the end of November caused widespread concern, which not only attracted a hot search, but also excited the entire Alibaba Group, and the whole network was hotly debated.

Some employees recalled:"The last time I saw Mr. Ma was the’ Double Eleven’ in 2022. Time flies, but the intimacy remains unchanged."This unexpected joy made the whole park boil. Ma Yun looks cheerful and greets everyone with a smile. This long-lost interaction has brought inspiration and confidence to many people.

Ma Huateng and Ma Yun, two iconic figures in China’s Internet industry, have sent positive signals one after another, indicating that China’s private economy is welcoming new development opportunities and injecting strong confidence and support into the market.

I have been paying close attention to the opinions of top entrepreneurs.Because their opinions often have important reference value.Ma Huateng and Ma Yun spoke at the same time.I don’t think this is an accidental phenomenon.But gj hopes to convey an important signal through these entrepreneurs:Gj is attaching great importance to the development of private economy and injecting a shot in the arm for private entrepreneurs to enhance their confidence in future development.

Combined with a number of recently released policies, it can be predicted that 2025 will be a crucial year for the country to promote the development of private economy. This year is full of challenges and countless expectations. According to the analysis of many experts and folk wise men, there may be seven major trends in China in 2025:

First of all, in the housing market and the stock market,"maintaining stability"Will be the main theme.In recent years, house prices have continued to fall, and real estate companies have frequent crises.The top management decided on October 9th."Stabilize the property market and stock market, and prevent and resolve risks and external shocks in key areas".Despite the policy support, the market temporarily recovered.But in my opinion.In the next two or three years, house prices are likely to continue to drop, and real investment and consumer confidence have not fully recovered.

Secondly,The life of ordinary people will be even more tight.. Since the mask, it has become more and more difficult to make money, and it is under great pressure to work or do business. Even if many people work hard, they still can’t make ends meet after deducting the cost of living.Fall into a vicious circle of getting busier and poorer..

Third,Spiritual consumption demand will look for new exports. The degradation of consumption has prompted people to change from luxury to simple life, and at the same time, some people have begun to seek ways of inner peace, such as obtaining spiritual comfort through cultural phenomena such as Dong Yuhui, Dao Lang and Li Ziqi.

Fourth,The aggravation of aging and the shortage of young labor force have formed a situation of "green and yellow".With China stepping into a deeply aging society, the fertility rate of post-80s and post-90s declined, which led to the problem of human resources gap in traditional industries. How to inherit and develop it has become an urgent problem.

Fifth,The development of AI technology has impacted traditional entities.Although AI has improved efficiency, it has also accelerated the elimination process of some industries, especially those traditional industries and manufacturing industries that have been hit by e-commerce, facing unprecedented survival challenges.

Sixth,The phenomenon of "hollowing out" may appear in big cities.Over the past few decades,"dream of entering the city"It attracts countless migrant workers and young people to flood into cities, but now the high cost of living and uncertain career prospects force many people to choose to leave, leading to the gradual decline of urban vitality.

Seventh,The employment situation may deteriorate further.Factors such as the global economic slowdown and trade frictions may lead to an increase in layoffs, and the responsibility for creating jobs is difficult to be borne by only a few surviving small enterprises and individual operators, especially in the face of the surge in the number of college graduates.The job market in 2025 will be even more severe.

To sum up, China’s economic and social development in 2025 will face many uncertainties, but it will also have the opportunity to meet the challenges and realize transformation and development through policy adjustment and technological innovation.

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Notice of the Ministry of Commerce on printing and distributing the "14 th Five-Year Plan" for the high-quality development of foreign trade

  People’s governments of all provinces, autonomous regions and municipalities directly under the Central Government, Xinjiang Production and Construction Corps, Central Propaganda Department, Central Information Office, Central Finance Office, Ministry of Foreign Affairs, Development and Reform Commission, Ministry of Education, Ministry of Science and Technology, Ministry of Industry and Information Technology, Ministry of Security, Ministry of Justice, Ministry of Finance, Ministry of Human Resources and Social Security, Ministry of Ecology and Environment, Ministry of Transport, Ministry of Agriculture and Rural Affairs, Ministry of Culture and Tourism, People’s Bank of China, General Administration of Customs, State Administration of Taxation and General Administration of Market Supervision.

  In order to implement the Central Committee of the Communist Party of China’s Proposal on Formulating the Fourteenth Five-year Plan for National Economic and Social Development and the Long-term Target in 2035 and the Outline of the Fourteenth Five-year Plan for National Economic and Social Development and the Long-term Target in 2035 in People’s Republic of China (PRC), and promote the high-quality development of foreign trade, with the approval of the State Council, the "Fourteenth Five-year Plan for High-quality Development of Foreign Trade" (hereinafter referred to as the "Plan") is hereby issued to you, and relevant matters are notified as follows:

  First, all localities are requested to strengthen organizational leadership, clarify the division of responsibilities, improve the working mechanism, formulate the "Planning" and implement policy measures in detail to ensure that all tasks are implemented and effective.

  Second, please the State Council to promote the high-quality development of trade in the inter-ministerial joint meeting of the member units, relevant departments and units in accordance with the division of responsibilities, strengthen coordination and cooperation, in accordance with the requirements of the inter-ministerial joint meeting mechanism, form a joint effort, improve supporting measures, guide and support all localities to do a good job in the implementation of the Plan.

  Three, the Ministry of Commerce will, in accordance with the spirit of the State Council’s reply, in conjunction with relevant departments to strengthen the follow-up analysis and coordination of the implementation of the "Planning", timely organize the evaluation of the implementation of the "Planning", and timely report major issues to the CPC Central Committee and the State Council.

  Ministry of Commerce

  November 23, 2021

  "Fourteenth Five-Year Plan" for High-quality Development of Foreign Trade. pdf

Interpretation of China-ASEAN Free Trade Area Agreement on Trade in Goods

  On November 29th, 2004, the 8th China-ASEAN Leaders’ Meeting was held in Vientiane, Laos. Under the witness of Premier Wen Jiabao and the leaders of the 10 ASEAN countries, the Minister of Commerce and the economic ministers of the 10 ASEAN countries jointly signed the China-ASEAN Framework Agreement on Comprehensive Economic Cooperation and the Agreement on Trade in Goods. On July 20th this year, the tax reduction plan of China-ASEAN Free Trade Area, the core content of the Agreement on Trade in Goods, was fully launched. This marks that the Agreement on Trade in Goods has officially entered the implementation stage, and also marks that the construction process of China-ASEAN Free Trade Area has been fully kicked off. In order to make readers have a more comprehensive understanding of the contents of the Agreement on Trade in Goods, grasp the specific arrangements of the construction process of China-ASEAN Free Trade Area, and make good use of the opportunities that the Free Trade Area will bring, this paper makes a general introduction to the Agreement.

  The Agreement on Trade in Goods is a legal document regulating the arrangement of tariff reduction and dealing with non-tariff measures in the trade in goods between China and ASEAN. It has 23 clauses and 3 annexes, mainly including tariff reduction and cancellation, revision of concessions, quantitative restrictions and non-tariff barriers, safeguard measures, accelerated implementation of commitments, general exceptions, security exceptions, institutional arrangements and deliberations.

  I. Classification of Free Trade Zone Products

  According to the Agreement on Trade in Goods, all products are divided into two categories: normal products and sensitive products, except for the early harvest products with tax reduction arrangements.

  In normal products, products are divided into two categories: first-track products and second-track products. What they have in common is that the final tax rate should be zero, but the difference is that the second-track products can enjoy certain flexibility in the time of canceling tariffs. Among the sensitive products, according to the degree of sensitivity, the products are subdivided into general sensitive products and highly sensitive products. What they have in common is that the final tax rate may not be zero, but the difference is that the general sensitive products will reduce their tariffs to a relatively low level after a period of time, while the highly sensitive products will eventually retain relatively high tariffs.

  The product classification of China-ASEAN Free Trade Area can be illustrated by the following table:

  

  Second, the tax reduction mode of normal products

  The negotiation of goods trade in China-ASEAN Free Trade Area adopts a "negativelist" mode, and all products that are not included in the list of sensitive products are regarded as normal products. Therefore, under the framework of China-ASEAN Free Trade Area, most products are normal products.

  The Agreement on Trade in Goods specifies in detail the mode of tariff reduction and elimination for normal products, among which the special and differential treatment for new ASEAN members is an important principle embodied in the Agreement. The main provisions are:

  (1) Tax reduction steps: For China and six ASEAN countries (old ASEAN members, namely Brunei, Indonesia, Malaysia, the Philippines, Singapore and Thailand), the normal products will be reduced in July 2005, and the tariffs will be reduced once on January 1, 2007 and January 1, 2009 respectively, and the tariffs will be finally reduced to zero on January 1, 2010; For the new members of ASEAN (Cambodia, Laos, Myanmar and Vietnam), the tariff will be reduced from July 2005, and the tariff will be reduced on January 1st every year from 2006 to 2009, and the tariff will not be reduced in 2010, and the tariff will be reduced every two years from 2011, and the tariff will be reduced to zero by 2015.

  (2) Starting tax rate for tax reduction: The Agreement on Trade in Goods classifies products according to their starting tax rate, and each category follows a certain tax reduction model, and finally the tariff is reduced to zero. Generally speaking, at present, products with higher tax rates have a larger tax reduction rate and a faster rate of reduction, while products with lower tariffs have a smaller tax reduction rate and a slower rate, which can ensure the steady tax reduction of all products. Compared with China and the old ASEAN members, the new ASEAN members have a finer product classification, a more gentle tax reduction, and a longer time from the beginning of tax reduction to the abolition of tariffs.

  (III) Normal products on Track 2: The tax reduction mode of normal products on Track 2 is exactly the same as that of normal products on Track 1. The only difference is that when the tariff of normal products on Track 2 is reduced to below 5% according to the tax reduction mode, the tariff can be kept at no more than 5%, and it will be zero later than that of normal products on Track 1. For China and six ASEAN countries, the tariffs on normal products on Track 2 should be abolished on January 1, 2012, and for new ASEAN members, the tariffs on normal products on Track 2 should be abolished on January 1, 2018. However, there are certain restrictions on the number of track two products. The track two products of China and six ASEAN countries shall not exceed 150 six-digit tax items, and the new ASEAN members shall not exceed 250 six-digit tax items.

  (four) the specific tax reduction model of normal products in various countries:

  1. China and six ASEAN countries.

  

  2. Vietnam

  

  3. Cambodia, Laos and Myanmar

  

  To sum up, the tariffs on track one normal products of China and six ASEAN countries should be abolished on January 1, 2010, and the tariffs on track two normal products should be finally abolished before January 1, 2012. The tariffs on normal products of Track 1 of new ASEAN members should be abolished on January 1, 2015, and the tariffs on normal products of Track 2 should be finally abolished before January 1, 2018.

  Tax reduction mode of sensitive products

  (I) Types of Sensitive Products Sensitive products are products that need to be protected for the development of domestic industries. It has certain particularity, and it takes a long time to reduce taxes, and the final tax rate cannot be zero, but it should be kept at a certain tariff level. According to the Agreement on Trade in Goods, sensitive products can be divided into general sensitive products and highly sensitive products according to their sensitivity. China put forward a list of sensitive products for the ten ASEAN countries, which is also applicable to the ten countries; Ten ASEAN countries put forward their own lists of sensitive products for China, and the listed sensitive products are only applicable to China.

  In China-ASEAN Free Trade Area, each party has put forward different sensitive products according to its own situation. China’s sensitive products mainly include rice, natural rubber, palm oil, some chemicals, digital TV, plates and paper products. ASEAN countries have put forward sensitive products such as rubber products, plastic products, ceramic products, some textiles and clothing, steel products, some household appliances, automobiles and motorcycles.

  (II) Upper Limit of Sensitive Products According to the Agreement on Trade in Goods, sensitive products are subject to two indicators, namely, the number of tax items and the import amount. In other words, the number of sensitive products cannot exceed a certain tax item, and the import amount affected by sensitive products of one party cannot exceed a certain proportion of the total import of that party, but the agreement also makes special arrangements for new members of ASEAN. The upper limit of sensitive products in each country is as follows: 1. China and six ASEAN countries: the number shall not exceed 400 (six tax items), and the import value shall not exceed 10% of the total import value (based on the data in 2001).

  2. Cambodia, Laos and Myanmar: The number does not exceed 500 (six tax items), and there is no import ceiling.

  3. Vietnam: The number shall not exceed 500 (six-digit tax items), and there is no upper limit for import, but Vietnam shall reduce the tariffs on sensitive products to a certain extent within the specified time.

  (III) Tax reduction mode of sensitive products Generally, the tax reduction mode of sensitive products is different from that of highly sensitive products. Generally, the final tax rate of sensitive products is lower than that of highly sensitive products because of their low sensitivity, but the number of highly sensitive products is also subject to certain constraints.

  1. Tax reduction mode for general sensitive products: (1) China and six ASEAN countries: reduced to 20% on January 1, 2012, and further reduced to below 5% on January 1, 2018.

  (2) Cambodia, Laos, Myanmar, and Vietnam: it was reduced to 20% on January 1, 2015, and further reduced to less than 5% on January 1, 2020.

  2. Tax reduction mode of highly sensitive products: China and six ASEAN countries should reduce the tariff of highly sensitive products to less than 50% on January 1, 2015, but the number of highly sensitive products should not exceed 100 six-digit tax items.

  The new ASEAN members should reduce the tariffs on highly sensitive products to less than 50% on January 1, 2018, but the number of highly sensitive products in Vietnam should not exceed 150 six-digit tariff items, and Cambodia, Laos and Myanmar should not exceed 150 six-digit tariff items.

  Rules of origin

  Rules of origin are the yardstick to determine the "identity" of products. The rules of origin of China-ASEAN Free Trade Area are based on "value-added standards". According to the Agreement on Trade in Goods, if the value-added of local processing of a product is not less than 40% of the total value of the product, the product can be considered as a product originating from China-ASEAN Free Trade Area and enjoy the preferential tax rate of the free trade area in import and export trade. Because the early harvest products are mainly agricultural products, the criterion of "complete acquisition" is basically adopted. A few products with special circumstances, such as textiles and wool products, adopt other methods of origin determination, such as processing procedures and tax number change.

  At present, the certificate of origin of China-ASEAN Free Trade Area uses FormE, which is different from the format of WTO certificate of origin. In China, it is issued by the General Administration of Quality Supervision, Inspection and Quarantine and local inspection and quarantine departments. With this certificate, you can enjoy the preferential tariffs of China-ASEAN Free Trade Area at customs clearance.

  safeguard measure

  Trade remedy measures are the "safety valves" of import and export trade, mainly including anti-dumping, countervailing and safeguard measures. The Agreement on Trade in Goods stipulates that the anti-dumping and countervailing measures of China-ASEAN Free Trade Area shall be subject to the relevant provisions of WTO. However, in terms of safeguard measures, in order to ensure that their domestic industries are not seriously affected, the agreement stipulates safeguard measures for the free trade zone, allowing all parties to adopt them when necessary.

  The main content of safeguard measures in China-ASEAN Free Trade Area is that when the domestic production department of a product suffers substantial damage or threat of material injury due to the surge of imports from within China-ASEAN Free Trade Area, a contracting party may initiate safeguard measures and raise tariffs on products from China-ASEAN Free Trade Area. However, in order to avoid abuse of safeguards, the agreement also stipulates the restrictive conditions for each party to use safeguards. First, as far as specific products are concerned, the time limit for the use of safeguard measures is within five years from the date when the product starts to reduce taxes to the date when the product reduces taxes; Second, one implementation period shall not exceed three years, and the extension period shall not exceed one year; Third, the tariff rate for implementing safeguard measures shall not be higher than the MFN tariff rate for this product when taking safeguard measures; Fourthly, FTZ safeguard measures should not be used at the same time as WTO safeguard measures. The formulation of these rules, on the one hand, ensures the right of members to use safeguard measures, on the other hand, maintains the normal trade order.

  Quantitative restrictions and non-tariff barriers

  According to the Agreement on Trade in Goods, each contracting party should not keep any quantitative restrictions, and non-WTO contracting parties should gradually lift their quantitative restrictions. At the same time, all parties should determine their remaining non-tariff barriers as soon as possible and gradually abolish them. This provision is of great significance to effectively ensure the degree of self-ownership of China-ASEAN Free Trade Area.

  Recognize China’s market economy status

  In Article 14 of the Agreement on Trade in Goods, the ten ASEAN countries explicitly recognized that China is a complete market economy, and promised not to apply Articles 15 (anti-dumping substitute pricing clause) and 16 (special safeguard measures clause) of the Protocol on People’s Republic of China (PRC)’s accession to the World Trade Organization and paragraph 242 (special textile safeguard clause) of the Report of the Working Party on China’s accession to the World Trade Organization to China. This provision is of special significance to China, which not only strives for a fair and just trade competition environment for Chinese enterprises in the free trade zone, but also plays a good exemplary role in promoting other countries in the world to recognize China’s market economy status.

  Other issues

  The Agreement on Trade in Goods stipulates that all parties shall abide by the relevant provisions of the WTO in terms of technical barriers to trade, sanitary and phytosanitary measures and intellectual property agreements. The provisions of WTO multilateral trade in goods that are not specifically mentioned or amended in other agreements shall be applicable to China-ASEAN Free Trade Area after being amended. The agreement also provides for transparency standards, accelerated tax reduction arrangements, general exceptions, security exceptions, and related procedures and institutional arrangements.

  The Agreement on Trade in Goods is a landmark agreement between China and ASEAN. Its achievement and implementation laid the foundation and paved the way for the comprehensive construction of China-ASEAN Free Trade Area. We should fully understand this agreement, seize the new opportunities arising from the FTA, and make new efforts to deepen and develop mutually beneficial and win-win cooperation with ASEAN countries.

  (Editor: Fan Wei Source: International Business Daily China ASEAN Business Weekly Reporter: Shang Guofan)

Forward it to everyone! How does the course of influenza change?

There are many respiratory diseases in children in winter, among which influenza virus is one of the common pathogens. What are the typical symptoms of influenza? How does the flu spread and how long is the incubation period of the flu?

1. What are the typical symptoms of influenza?
Children infected with influenza virus can show fever, chills, headache, myalgia and other general malaise, often accompanied by respiratory diseases, such as cough, sore throat and runny nose.
The degree of fever in young children may be heavier, and some children may also have febrile convulsions; In addition, they will have more gastrointestinal symptoms, such as nausea, vomiting, diarrhea and poor appetite.
A very small number of children infected with influenza may develop into severe influenza, causing laryngitis, pneumonia, encephalopathy, myocarditis and so on.

2. How does the flu spread and how long is the incubation period?
Influenza virus can spread from person to person through respiratory droplets (such as sneezing, coughing and talking) or after polluting the surface of objects.
Influenza viruses can also spread through small air particles released by influenza patients when they breathe. Influenza patients are the main source of infection.
The incubation period of influenza is generally 1~7 days, and most of them are 2~4 days.

3. How long is the general course of influenza and what is the change of the course?
For children without basic diseases, the course of influenza virus infection is acute and self-limited, and most symptoms disappear within 2~3 days after onset. Some children’s fever lasts for 5 days, and most of them recover within 1 week. However, cough may last for a long time, and the fatigue of a few older children (over seven or eight years old) may last for several weeks.

4. How to distinguish the flu from the common cold?
The full name of the flu is called "influenza", and you may think it is similar to the common cold, but the flu and the common cold cannot be confused.
The common cold can be caused by many pathogens, among which viruses are the most common, including rhinovirus, adenovirus, metapneumovirus, bocavirus, etc. Bacteria and mycoplasma can also cause the common cold.
The symptoms of the common cold are mild, usually low-to-moderate fever, which lasts for 1-2 days, and may be accompanied by symptoms such as sneezing, runny nose, stuffy nose and slight cough, while systemic symptoms such as chills, headache and joint muscle pain are very mild. Generally, there are no serious complications.
Influenza is mainly caused by influenza A and B virus infection, with high fever, shivering, headache, joint muscle pain and other systemic symptoms. A few influenza patients may have complications such as rhabdomyolysis, pneumonia, encephalitis and encephalopathy.
In the flu season, children with flu-like symptoms, especially those with a history of contact with influenza patients, should first consider influenza virus infection, which can be diagnosed by influenza virus antigen detection or influenza virus nucleic acid detection. (Healthy China)

[Editor in charge:

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Movie history box office Top5! The number of people watching movies in Ne Zha broke the 100 million mark

Recently, Ne Zha, an animated film with high reputation, released the manuscript of character setting again, showing the audience the multi-version design concept maps of characters such as Ao Bing, Shen Gongbao, Taiyi Zhenren, Li Jing, Yin Fu, etc., in addition to the hundred-version Nezha. Since its release, the film has broken many records and won the support and recognition of countless audiences. At the box office, the film won the single-day box office champion for 18 consecutive days, breaking 3.6 billion, ranking fifth in the total box office list of China film history. Although it was only released in the mainland, it became the highest-grossing non-Hollywood animated film in the world. In terms of the number of people watching movies, the total number of people watching movies has exceeded 100 million, making it the third movie with 100 million people watching movies and the first animated movie with 100 million people in China film market. In word of mouth, it has been ranked as Top1 in the same period and has become the highest-rated animated film in the past 30 years. Up to now, the film Ne Zha has been on the hot search for nearly 70 times, which has been hotly debated by the whole people.

"Never forgets anything" role design, high standard, "sound first, then shape" and intentional dubbing

The film’s praise and recognition can’t be separated from the director jiaozi and his team’s efforts in characterization. It can be seen from this manuscript of character setting that apart from the 100-edition Nezha design, all the characters, including Ao Bing, Shen Gongbao and Li Jing, have gone through many versions of attempts and efforts to select the most suitable characters. It is reported that director jiaozi revealed that the role image of the film was jointly participated by many excellent designers, and it took more than a year to finalize and strive for perfection. In addition, each character also pursues the most unique effect in personality setting. For example, the two roles of Li Jing and Mrs. Yin in the film were initially divided into "extroversion" and "introversion", but this has never been able to "poke" the director jiaozi’s heart. After many attempts, the director jiaozi chose to switch their personalities, which led to Li Jing, who broke through the traditional "strict father" and loved her son deeply, and Mrs. Yin, who changed her previous husband and taught her children and was independent and courageous, which left a deep impression on the audience and was hotly debated.

In addition to the character image and personality setting, the film Ne Zha also made a lot of efforts in the process of character production. In order to match the role and dubbing, director jiaozi spent more than a year searching for the most suitable dubbing team. At the same time, the film adopts a rare process of dubbing first and then making. The dubbing actor imagines dubbing according to the story content without filming, and finally the animator makes animation according to the dubbing picture. Although this dubbing change has doubled the production time, it has also achieved a more realistic dubbing effect. Jiaozi, the director, said that every character was created with the aim of making the audience "unforgettable", hoping that a series of intentions, such as design, dubbing and production, would make the audience really like every "flesh-and-blood" character.

Tens of millions of viewers helped director Guo Man of Conscience draw every poster that broke 100 million yuan.

With only one mainland market, the film Ne Zha has successfully topped the list of non-Hollywood animated films with the highest box office in the world. The outstanding achievements of the film so far are closely related to every audience behind it who helps the growth of high-quality domestic animation. After thousands of advanced screenings in the country, the audience gave full praise to the film on the platform, and independently created fan paintings, handicrafts, expression packs and other "brain-opening" fan works to express their love for the film. After the official release, some loyal audiences actively interacted with Guan Wei every day, brushing five or even more films, and supporting Guo Man with actions; Millions of viewers even made various types of new content in the form of Nezha’s imitation makeup and Nezha’s dubbing, which helped the film spread. The number of related videos played exceeded 15 billion times, setting off several rounds of Nezha craze.

With the help and support of millions of viewers, the film Ne Zha not only broke the box office record of 1.53 billion animated films held by Zootopia for three years, but also broke the box office record of 3.6 billion, ranking in the Top5 of the total box office list of film history. In the face of the support and love of the audience all the way, director jiaozi expressed his gratitude by hand-painting the poster of Billion Dollars. At present, director jiaozi has painted 36 billion-dollar posters in 18 days. Each billion-dollar poster has expanded the content of the film twice in the form of a "small theater", which is full of heart. The director bluntly said that the achievements made by the film were completely unexpected at the beginning, and he was very grateful to the audience for their tolerance and love for Nezha. It is pressure and motivation to get so many compliments since the release, and I will "go all out" to make the next better work and give back to the audience.

As the first domestic animated film of IMAX, Ne Zha was jointly launched by Striped House Film (Big Fish Begonia), Cocoa Bean Animation (Fight, Fight a Big Watermelon) and October Culture (Return of the Great Sage). The film is being shown all over the country.

How was Burning Wild made to fill the gaps in domestic musical films?

Author | Wang Banxian Remains

"If I don’t shoot again, I may lose my passion."

After the year of "knowing the destiny", director Zhang Yibai, who is nearly 60 years old, calmlyOn Entertainment Capital (ID:yulezibenlun)Tell me why I insist on making the musical "The Sky of Burning Wild Boys" (hereinafter referred to as "Burning Wild").

As we all know, musicals are difficult to shoot, especially in China. Looking back at the rapid development of China film market for so many years, the large-scale sci-fi films have stood up, and the original Guo Man has also stood up, but the musical films have never been there.

Among the musical films shown in China, the highest box office is Beauty and the Beast by Disney Starlight Glimmer, which is only 590 million yuan. Only one of the top five films at the box office was directed by China. In 2013, Love on the Roof, directed and performed by Jay Chou, earned 119 million yuan at the box office. After Jay Chou’s setbacks, almost no one dared to try this type again. Until the appearance of Burning Wild today.

Undeniably, its appearance has indeed filled the gap of musical films in China film market, and it may also become a pioneer to lead musical films to stand up in China film market.

For director Zhang Yibai, it is his own dream to make musical films. This dream has been planted since the first day he entered the industry and started filming MV. This time, he jumped up with his own blood and passion, regardless of income and calculation.

"If I don’t shoot, I won’t have passion."

"A martial arts film and a musical film are the dreams of many directors." Zhang Yibai said.

After three years of preparation, the dream of Burning Wild finally came true.Zhang Yibai insisted on directly stating "Youth Song and Dance Movie" on the poster, which was unabashed and undisguised, like a gamble. Zhang Yibai himself admitted: "I don’t know whether to win or lose this film. I can count other movies, but this one can’t count. "

In fact, when Zhang Yibai first bought the original novel The Sky of Crazy Dog Boys, the story was about running. The story of a group of young people running together for a girl’s dream sounds youthful and passionate, but it’s a little too simple for Zhang Yibai. "Everyone can imagine what it will be like."

"Humans don’t climb from the ground, to walk upright, to run, and then eager to fly? I just wonder if I can jump. " Looking back on his creative career, Zhang Yibai thinks that he has run enough since "Carry Love to the End", and now it’s time to jump. "Maybe I will fall, maybe I will cross out, but if I don’t jump, I will run forever."

So, Zhang Yibai turned this story into a dance.

Only in the process of preparing this project, Zhang Yibai and screenwriter Li Zelin talked about Chongqing No.29 Middle School and found that they were both alumni of this school. So I quickly decided to use Chongqing 29 as the background, and incorporated some stories of them who went to middle school in the 1980s, and made a play, which is "The Sky of Wind Dog Teenagers" (hereinafter referred to as "Wind Dog").

In the end, Wind Dog uses the name of the novel, and Burning Wild uses the characters in the novel. From the wind dog to the wild burning, from running to dancing, from the post-1990 s to the post-2000 s, a novel gave birth to two completely different stories.

In Burning Wild, the story turns into a group of young people who have accomplished nothing. In order to help a girl called "salted fish" realize her dream, everyone begins to learn to dance. This is something they have never tried and cannot do, but they did it without considering the consequences.

"What is beyond our power has its own dramatic factors." Zhang Yibai took a fancy to this. Because now the whole shooting process of Burning Wild is also an attempt that Zhang Yibai seems unable to do.

As we all know, musicals are not easy to shoot. "Musical film is an extremely contradictory type. On the one hand, it doesn’t have such a big market, on the other hand, it is a type that needs considerable investment." In fact, Zhang Yibai knew the risks long ago. Actor training, special effects technology, costume modeling, music and dance are not simple, let alone cheap.

But in Zhang Yibai’s mind, it must be done. Not only from his dream for many years, but also from the consideration of the development of China film market. Because no one will do it, China films will never know where the market boundary of musical films is and how much the audience accepts them.

"With the development of China society and the acceptance of song and dance culture by young people in China, the market for song and dance films may not be as bad as we thought." Zhang Yibai still has some confidence in his more open and inclusive attitude. For example, young people like many variety shows in the form of songs and dances very much.

"Maybe in five, ten or twenty years, musicals will become a very important type of China film market." Zhang Yibai didn’t want to regret it at that time. He could only tell his younger generation on crutches or in a wheelchair that he was born at a bad time. So he wants to shoot, and he wants to shoot when he wants to shoot most.

But the distance between dream and reality is far away. What way does Burning Wild have to go from an idea to a film?

What are the key elements of a musical?

Bright colors, fresh faces, inspirational stories …

Although they are different types of film and television works, Burning Wild and Dog in the Wind have the same youthful temperament of Grade 2. This continuity comes from the creative team, directed by Zhang Yibai and Han Yan, and the lineup of Li Zelin’s screenwriter has been completely preserved from Dog in the Wind to Burning Wild.

However, this time, Zhang Yibai devoted more efforts to Burning Wild, which is different from the practice of mainly controlling heavy scenes in Wind Dog. "Burning Wild was basically shot by both of us on the spot, and I will have many creative and film temperament ideas. Director Han spent a lot of energy in the communication, preparation and later stage of the crew."

A team of trust and tacit understanding has been established, which enables Zhang Yibai to concentrate on thinking: How can he make a musical?

Song and dance are naturally the most important elements. After Zhang Yadong, a well-known producer, was appointed as the music director to compose music for the film, Zhang Yibai continued to search for suitable choreographers all over the world. This process was not easy, unlike the professional musicians in the film and television field, there were no dancers specializing in choreographing film and television works in China.

As luck would have it, Zhang Yibai met his dream "dance" on the Japanese street.

"In the sunset, a group of female high school students are dancing in the playground of the campus. When I saw this Japanese promotional film of" The King of Circus "on the TV set of the record store, I felt that this was the dance form of the youth musical I wanted, and akane was the choreographer I wanted."

On the day of meeting akane, Zhang Yibai took the Shinkansen from Tokyo to Osaka. A group of people reached a consensus in the underground bar and decided to do it together. For Zhang Yibai, "At this time, our musical really started."

However, should the protagonist of a musical choose a dancer or an actor?

The answer given in Burning Wild is: the heroine Xiao Huang is a dancer with 0 acting experience, while the hero Lao Gou is an actor with 0 dancing experience. The supporting roles in the film are completely based on the characters in the original Burning Wild.

In Zhang Yibai’s mind, Peng Yuchang is an old dog, and this role belongs to him, while the heroine Xiao Huang has gone through a long casting, because according to the plot setting, Xiao Huang must have dancing skills and be very lively in image and character.

"At that time, during the epidemic, I chatted with Xu Enyi across the screen, and we felt that she was very much like Ryoko Hirosue in those days, energetic and lovely." Zhang Yibai shared a detail with Xiaoye. "During the video, we wanted her to stand up and look at the whole body, so she got off the bus. There was a railing next to the car, and Xu Enyi jumped over the railing with a light jump. At that time, I gave several glances to each other with Director Han, thinking that she was Xiao Huang of Burning Wild."

However, when a new actor with zero experience was launched, Zhang Yibai was also drumming, and Peng Yuchang was not so relieved. When Xu Enyi filmed on the first day, Peng Yuchang also came to the scene to watch, but after watching it, he stopped worrying.

"I actually didn’t realize until noon that day that this was the first time that this little girl appeared, walked and said lines in her life, but I didn’t feel that she was a complete newcomer when I filmed it. I can only say that she was born to play this play."

Including Xu Enyi, these different actors have different dance levels. In order to meet the shooting of musical films, they must be trained in groups in advance, and the process of practicing dance is actually a process of cultivating feelings among actors.

"The teacher who trained them to dance is actually very strict, telling them to leave if they can’t dance well, so the actors have established a deep feeling and helped each other to cheer." For youth films, the intimate relationship and physical reaction between young actors can be directly perceived by the audience through the lens.

The story of youth can’t be separated from campus, and Burning Wild is a youth film. In the process of filming, the creative team traveled to hundreds of schools in Hainan, and finally felt that Huaxing Middle School, the alma mater of screenwriter Li Zelin, was the most suitable.

"In fact, the school didn’t want to receive us at all, but we tried our best to be rejected again and again, and tried again and again. Finally, they welcomed us in." The final campus scene presented by the film is very fresh in visual effect.

Here, the creative team, music and dance, actors and scenes are all available. Burning Wild, as a musical film, officially started shooting, and Zhang Yibai encountered many unexpected and unexpected difficulties.

How difficult is "Burning Wild" groped from 0?

"No one has done this, and we have no reference. Everything before shooting is an idea, and every step after shooting is to touch the stone."

This sentence by Zhang Yibai can sum up the difficulty of Burning Wild as a musical: no one knows how to shoot it correctly.

First of all, in the integration of plot and song and dance, if we refer to the practice of Broadway musicals or Indian musicals, song and dance need to participate in the film narrative, and the starring actors will use song and dance to talk and interact in the process of plot advancement. In the whole film Burning Wild, only the parts of "Rainbow Dance" and "Weed Dance" are added to the narrative.

"This balance is actually elusive. It is definitely difficult to copy the experience of others. We are exploring how to integrate the emotions and stories of young people in China with songs and dances. Burning Wild only has this song and dance narrative fragment, and we dare not exaggerate it. I hope to see the audience’s acceptance from this step."

Therefore, most of the songs and dances of Burning Wild bear the function of emotional contagion. For example, when the heroine Xiao Huang misses her mother, the film shows Xiao Huang’s inner loneliness with a solo dance in the moonlight. The cooperation of music and dance can amplify the emotional appeal and make the audience resonate with the characters. At the end, a group of young people danced together on the offshore platform, showing the burning and blood of youth.

These emotional clips have been polished over and over again. Zhang Yibai revealed to Xiaoye that both music and dance are constantly being overthrown and modified, especially the dance can only be taught remotely because the choreographer akane can’t come to China, and the dancers designated by the choreographer train the actors in China.

However, unlike what the outside world thinks, musicals need actors to dance very well. On the contrary, Zhang Yibai wants them to "jump a little rough".

"This is a youth film, and it is set that those who can’t dance will complete a’ miracle’ story together, so I sometimes feel wrong when I see dancers dancing too well, so during the filming process, I will continue to let those very professional dancers dance more clumsily and have more youthful flavor and strength."

Because singing and dancing serve the plot, not to show off their skills.

It is precisely because of this creative vigilance that Zhang Yibai also gave up the shooting techniques in many dance variety shows. "We actually designed a shot with a’ whew’ that turned particularly dazzling, but later I felt that I didn’t want it, because this story is about the dance and growth of a group of people, and personal dazzling skills are contrary to what the film is about."

In the process of film editing, Zhang Yibai gave up many dazzling shots without hesitation, but other song and dance clips made him hesitate and difficult to decide.

"Because past experience can’t help you, it’s impossible to accurately judge whether there are more songs and dances or fewer songs and dances, and you can’t ask the audience every time you cut them," Zhang Yibai said. There was a song and dance that was repeatedly taken down and put on, and it was tangled back and forth countless times. "Before I cut the film, I watched it on a small computer screen. Later, when I watched it on the projection, the weed dance in the classroom directly shocked me and decided to put it on."

The final piece of song and dance accounted for one-third of the film’s duration. However, some regrets were only realized after the production was completed, because Burning Wild tells the story of a group of young people, so the solo in the film is only the one under Xiao Huangyue. In the interview, Zhang Yibai felt that there should be another solo, and the story and mood of the film will be more complete and full.

But all regrets and attempts will be reserved for the next experience, and the creative team will not hesitate to share these experiences. Zhang Yibai told Xiaoyu: "Our founders are now sharing creative stories on Zhihu."

Perhaps, as Zhang Yibai said, he is 70 years old and 80 years old after 20 years, and domestic musical films have become a mature category. At that time, Burning Wild, as the forerunner of the category, left valuable experience for the film industry in song and dance creation, shooting and post-production.

As a pioneer in the industry, Zhang Yibai will always recall his own "burning wild youth" this time.

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