Xiaomi officially submitted a listing application to the Hong Kong Stock Exchange, which also stirred the Xiaomi concept stocks in the A-share market.
Wind data shows that on May 4th, under the background that the Shanghai Composite Index fluctuated within a narrow range throughout the day, the Xiaomi industrial chain index closed down by 0.81%, and there was no daily limit of Xiaomi concept stocks. Only three concept stocks rose by more than 3%, namely Fenda Technology (002681), Keda (600986) and Su Daweige (300331).
Looking back on May 3rd, the industrial chain index of Xiaomi rose by 3.01%, and the concept stocks Fenda Technology and Anjie Technology (002635) closed at the daily limit, while Changying Precision (300115), Aoshikang (002913) and Jingda Shares (600577) were among the top gainers.
On May 3rd, the concept stocks of Xiaomi industrial chain were among the top gainers. Source: Wind
According to Xiaomi’s prospectus, its revenue composition is mainly divided into four revenue business segments: smart phone, IoT (Internet of Things) and consumer products, Internet service and others. In 2017, its revenue was 80.563 billion yuan, 23.447 billion yuan, 9.896 billion yuan and 716 million yuan respectively, accounting for 70.3%, 20.5% and 8.6% of the total revenue.
"This is our original triathlon business model: hardware+new retail+Internet service." Lei Jun said in the latest open letter that "Xiaomi is an Internet company with mobile phones, intelligent hardware and IoT platform as its core." Judging from the layout of Xiaomi, its eco-chain products cover air purifiers, rice cookers, water purifiers, electric fans, air conditioners and other fields.
According to the previous research reports of various brokers, The Paper found that most institutions believe that Xiaomi’s product matrix has initially taken shape, from mobile phones to the Internet of Things, completing the transformation from startups to technology unicorns.
GF Securities said in the research report that from the "iron triangle" to the Xiaomi ecosystem, Xiaomi has a strong growth momentum and is expected to become an emerging Internet technology force after BAT.
"Driven by manufacturing power, new innovation, Belt and Road Initiative, new retail policy and industrial strategic trends, Xiaomi’s industrial chain as a whole will fully benefit, including the two major benefit chains of’ eco-chain+supply chain’, in the following order: Xiaomi’s eco-chain terminal product manufacturers benefit the most, followed by Xiaomi’s foundry company with a large proportion of business, and finally the supply chain parts company."
Xiaomi ecosystem. Source: Xiaomi Prospectus
Xiaomi ecological chain
In 2013, Xiaomi began to set foot in the ecological chain of the Internet of Things. From the initial mobile phone peripheral products, such as Xiaomi mobile power supply, Xiaomi patch panel, piston earphone, etc., to the later intelligent hardware and daily consumables, such as mi band and air purifier, the business of Xiaomi ecological chain has been growing, involving intelligent hardware, smart home and so on.
According to the statistics of orient securities Research Report, by 2017, Xiaomi has invested in more than 100 eco-chain companies and released more than 200 products.
Southwest Securities believes that the Xiaomi ecological chain has played a "catfish effect" on the industries involved, stirring the industry through cost-effective products, changing the product definition of this industry, reconstructing the industrial chain, and transforming traditional industries by improving efficiency.
"For enterprises in the ecological chain, Xiaomi has a huge user base and can provide sufficient financial support. With relatively mature product methodology and strong supply chain resources, ecological chain enterprises can quickly become bigger and stronger with Xiaomi’s platform."
According to Xiaomi’s prospectus, Xiaomi has built the world’s largest consumer-grade IoT platform, connecting more than 100 million smart devices (excluding mobile phones and laptops). In 2017, according to the number of connections, Xiaomi’s global market share of consumer-grade IoT hardware was 1.7%, followed by Apple 0.9%, Amazon 0.9%, Samsung 0.7% and Google 0.6%.
Xiaomi Eco-chain listed company. Source: GF Securities
Based on the opinions of a number of brokers and the announcements of listed companies, The Paper listed the three most concerned by the institutions.
The concept underlying stocks are for investors’ reference and do not constitute investment advice.
Gongda electroacoustic (002655)
Gongda Electro-acoustic is a manufacturer, service provider and overall solution provider of electro-acoustic technology.
Wanmo Acoustics, Xiaomi’s first eco-chain company, has indirectly become the largest shareholder of electroacoustic. On December 29, 2017, a total of electroacoustic announcements were made, saying that Weifang Hi-Tech, the controlling shareholder, transferred all its 15.27% shares to Aisheng Acoustics at a transaction price of 995 million yuan. After the transaction was completed, Aisheng Acoustics became the largest shareholder of the company.
Wanmo Acoustics, a Xiaomi eco-chain enterprise, holds 100% equity of Aisheng Acoustics. Wanmo Acoustics was founded at the invitation of Lei Jun, and was also invested by Lei Jun’s angel at the beginning of its establishment. Shunwei Capital, a subsidiary of Xiaomi, currently holds 11.3% equity of Wanmo Acoustics. Wanmo Acoustics cooperated with Xiaomi to launch Xiaomi piston earphone, and the total electroacoustic sound also entered the ecological chain of Xiaomi earphone.
According to the 2017 annual performance report released by Diansheng on April 17, its net loss in 2017 was 175 million yuan, and its profit in the same period last year was 18,008,100 yuan; Operating income was 787 million yuan, an increase of 9.90% over the same period of last year.
Kairun shares (300577)
Kairun Co., Ltd. is an enterprise that produces suitcases, backpacks, functional clothes and smart shoes and other travel equipment.
In 2015, Kairun Co., Ltd. established Xiaomi Eco-chain Company Shanghai Runmi and Shanghai Shuomi in a joint venture with Xiaomi to create its own brands such as "90 points". In July 2017, Kairun acquired minority shareholders’ equity, and its shareholding ratio in Shanghai Runmi and Shanghai Shuomi increased to 76.9334% and 76%, and its business also increased rapidly.
In 2017, Kairun Co., Ltd. and Xiaomi Eco-chain Company NINEBOT conducted in-depth research and development of the PUPPY series of smart trackable luggage, and the products were recognized by the international market at CES (Consumer Electronics Show) in the United States in early 2018.
According to the annual performance report released by Kairun Co., Ltd. on April 12, its net profit attributable to owners of the parent company in 2017 was 133 million yuan, an increase of 58.81% over the same period of last year; Operating income was 1.162 billion yuan, an increase of 49.84% over the same period of last year.
Jiuan Medical Treatment (002432)
Jiu ‘an Medical is a provider of home medical health electronic products, integrating research and development, production and sales.
Jiu’ an Medical’s 2017 annual report shows that Jiu’ an Medical’s iHealth series brand established a strategic cooperative relationship with Xiaomi in the early days and became a partner of Xiaomi Company in the health field. At the business level, Xiaomi Company and Jiu ‘an Medical have carried out in-depth cooperation in user experience, e-commerce and cloud services.
On the capital level, Jiu ‘an Medical introduced Xiaomi Investment as a strategic investor, and iHealth’s business model and development prospects were recognized by Xiaomi Investment, and it received an investment of 25 million US dollars.
Jiu ‘an Medical said that relying on Xiaomi’s unique business model and huge customer base, the iHealth brand achieved rapid and large-scale promotion with its online and offline dual platforms, which continued to accumulate user groups for iHealth and enriched healthy big data.
In addition, Hualai Technology, a shareholding company of Jiu ‘an Medical, has obtained the investment from Xiaomi and become an ecological chain enterprise of Xiaomi.
According to the annual performance report released by Jiu ‘an Medical on April 26, its net loss in 2017 was 166 million yuan, and its profit in the same period last year was 14.4979 million yuan; Operating income was 598 million yuan, an increase of 42.31% over the same period of last year.
Xiaomi supply chain
Smartphones account for the highest proportion of Xiaomi’s operating income. Xiaomi’s prospectus shows that in the fourth quarter of 2017, Xiaomi ranked fourth in global smartphone shipments and first in India.
GF Securities believes that Xiaomi and Red Rice mobile phones launched by Xiaomi in the early stage, with the advantage of high cost performance, mainly focus on online channels, embrace the Internet dividend, and achieve rapid growth in shipments. In 2016, due to the decrease in online dividends, the growth rate of Xiaomi’s mobile phone shipments declined briefly. However, in 2017, Xiaomi actively laid out offline, opened up the market, improved the supply chain, and returned to the track of rapid growth. At present, Xiaomi’s smartphone product line has two series, Xiaomi and Redmi, which are aimed at the middle and high-end market and the low-end market respectively.
"It is expected that the concentration of related industries in the upstream supply chain of consumer electronics will also increase with the increase of the concentration of terminal industries in the future."
Southwest Securities believes that for large customers such as Apple, Samsung, Huawei and Xiaomi, suppliers who have entered the supply chain list through long-term certification can obtain a relatively stable share, and it is easier to obtain orders when expanding new business and developing new products, which has formed a certain degree of access barriers for upstream suppliers outside the supply chain.
Supply chain listed companies. Source: GF Securities
Based on the opinions of a number of brokers and the announcements of listed companies, The Paper reporter listed five concept underlying stocks that are most concerned by institutions for investors’ reference and do not constitute investment advice.
Pulutong (002769)
Pluto is a manufacturer, service provider and overall solution provider of electro-acoustic components and electro-acoustic components.
Since 2011, Pluto has cooperated with Xiaomi, mainly providing integrated supply chain management services including supply chain diagnosis, supply chain optimization and supply chain execution for Xiaomi Communication Technology Co., Ltd., Beijing Xiaomi Electronic Products Co., Ltd. and Xiaomi Technology Co., Ltd. under Xiaomi’s control, so as to reduce costs, improve efficiency and meet the requirements of "zero inventory" production.
According to the announcement of Pulutong, all the supply chain management services of Xiaomi are charged at a certain rate of the value of the goods handled, and the rate level is roughly 0.29%. The business from Xiaomi accounts for 88% of the company’s total business, its service fee income accounts for 76% of the service business income, and its contribution rate to the company’s overall gross profit is as high as 45.78%. Therefore, the change of Xiaomi’s performance has a considerable impact on Pluto’s income.
Huatai Securities believes that Pluto, as an exclusive supply chain service provider, will directly benefit from the scale expansion after Xiaomi IPO financing. After Xiaomi’s listing, the scale growth of Pulutong’s business is expected to maintain a high growth rate and benefit from the development of Xiaomi’s smart home appliances and other sectors.
According to the data of 2017 annual report of Pulutong, its annual income was 5.39 billion yuan, up 49.9% year-on-year, and its net profit attributable to the parent company was 67.835 million yuan, down 64.5% year-on-year.
Wentai Technology (600745)
Wentai Technology is an enterprise engaged in R&D and manufacturing of mobile terminals, intelligent hardware and other products.
The 2017 annual report shows that Wentai Technology jointly launched the "5G Pilot" program with Qualcomm, Lenovo, OPPO, vivo, Xiaomi and other companies in 2017 to jointly develop the huge global opportunities that 5G will bring.
Wentai Technology said that it achieved high growth with high-quality customers such as Huawei and Xiaomi in 2017. It is expected that customers such as Huawei and Xiaomi, China’s mobile phone manufacturers, will continue to grow in 2018, benefiting ODM (Original Design and Manufacturing) companies such as Wentai.
Shenwan Hongyuan Securities said in the research report that with the increasing concentration of mobile phone brands and ODM industry, Wentai Technology has implemented a boutique strategy based on existing customer resources, which will help to bind high-quality customers and increase the value of single machines, thus enhancing the company’s project development fees and technology commission fees.
According to the 2017 annual performance report released by Wentai Technology on April 26, its net profit attributable to owners of the parent company in 2017 was 329 million yuan, an increase of 586.49% over the same period of last year; Operating income was 16.916 billion yuan, an increase of 26.08% over the same period of last year.
Xinwangda (300207)
Xinwangda is a company engaged in the research and development of lithium-ion battery modules, and its main products are lithium-ion battery modules.
Xinwangda said on the investor interaction platform on March 13, 2018: "The company is the main supplier of Xiaomi and the main supplier of Xiaomi eco-chain related companies. Listing is an important milestone in the history of Xiaomi’s development, and it will also have a positive impact on enterprises in Xiaomi’s ecological chain. "
Pacific Securities said in the research report that Xinwangda’s mobile digital business market share has further increased. In the field of consumer batteries, the company has become a global supplier of well-known brands at home and abroad such as Huawei, Xiaomi, OPPO and VIVO, and its share has remained at a high level. The company has cut into the supply chain of several product lines of major international customers, and its share will continue to grow at a high speed. In 2018, the penetration rate of dual-cell and special-shaped battery solutions for mobile phone digital batteries increased, which brought about an increase in the value of a single battery.
"Under the unfavorable situation of declining overall shipments and fierce competition in the mobile phone market, the company’s consumer lithium batteries continued to grow, the battery system business of electric vehicles expanded rapidly, and the power battery production line was built smoothly. The company as a whole achieved steady growth in operating income and net profit."
Xinwangda’s annual performance report released on April 17 showed that the net profit attributable to owners of the parent company in 2017 was 544 million yuan, an increase of 20.86% over the same period of last year; Operating income was 14.045 billion yuan, an increase of 74.43% over the same period of last year.
Sanhuan Group (300408)
Sanhuan Group is an enterprise engaged in the production of passive components, ceramic back covers and other products.
According to the 2017 annual report, the mobile phone ceramic appearance parts of Sanhuan Group have been applied to Xiaomi 5, Xiaomi MIX, Xiaomi 6, Xiaomi MIX2, One Plus X, Essential Phone and other models, and obtained high market evaluation.
Sanhuan Group said that based on the "material+"strategy, it will expand ceramic technology into the field of new energy, and further deepen cooperation with terminal manufacturers such as Huawei, OPPO, vivo and Xiaomi, and the orders will grow steadily.
CITIC Jiantou Securities said in the research report that MLCC and ceramic substrates have been out of stock since 2017, and orders of Sanhuan Group are in short supply and actively expand production. It is expected to benefit from the price increase cycle throughout the year; After the release of OPPO R15 and Xiaomi MIX 2s models, the market feedback was good, and the sales volume was considerable. It was judged that ceramic casings began to be stocked in batches in April, and the possibility of increasing the stocking volume and introducing other terminal brands was not ruled out. Ceramic ferrules and ceramic packaging bases will steadily expand their market share, and at the same time, they will make efforts to build 5 G.
According to the annual performance report released by Sanhuan Group on April 19, its net profit attributable to the owners of the parent company in 2017 was 1.083 billion yuan, an increase of 2.29% over the same period of last year; Operating income was 3.13 billion yuan, an increase of 8.39% over the same period of last year.
Oufei Technology (002456)
Oufei Technology is an enterprise engaged in the production of touch and LCD modules, micro-camera modules and fingerprint identification modules.
Oufei Technology said in its 2017 annual report that the company’s main customers include domestic and international mainstream smartphone brands such as Huawei, Xiaomi and OPPO.
"We have established long-term and stable cooperative relations with well-known enterprises such as Huawei, Xiaomi, OPPO, VIVO, Samsung and Lenovo, and maintained timely and efficient interaction, which has established the company’s industry position as the mainstream supplier of micro-camera module, touch display and biometric module."
Everbright Securities said in the research report that 2018 is expected to be the harvest year of Oufei Technology’s dual-camera business, and the logic of rising volume and price is clear. At present, mobile phone innovation is strong, dual cameras have outstanding advantages in camera quality, and the market share of dual-camera in high-end mobile phone market will gradually increase, and related businesses of the company will directly benefit. In terms of quantity, the company has made a breakthrough in the domestic high-end mobile phone market, formed long-term friendly partners with many manufacturers and became an important supplier. It is expected that the shipment of dual-camera modules will exceed 100 million this year.
According to the annual performance report released by Oufei Technology on April 23, its net profit attributable to owners of the parent company in 2017 was 1.01 billion yuan, an increase of 40.47% over the same period of last year; Operating income was 33.791 billion yuan, an increase of 26.34% over the same period of last year.
Fenda Technology (002681)
Fenda Technology is a new type of intelligent hardware and integrated solution provider and service provider. Its main products include electroacoustic products, health appliances, smart wearable products, wireless modules and metal appearance parts of mobile intelligent terminals.
Fenda Technology said in the 2017 announcement that the end customers of the company’s precision metal structural products include Pingguo, Huawei, Samsung, vivo, Xiaomi, Sony, Motorola, Intel and many other internationally renowned brands. Xiaomi Note3 uses the combination of Fenda Technology’s metal middle frame and glass back cover.
Fenda Technology’s 2017 annual report said that the net profit attributable to owners of the parent company in 2017 was 443 million yuan, an increase of 15.06% over the same period of last year; Operating income was 3.21 billion yuan, an increase of 52.59% over the same period of last year; The basic earnings per share was 0.34 yuan, an increase of 9.68% over the same period of last year.
It is noteworthy that on April 10th, Hainan Securities Regulatory Bureau issued an administrative penalty decision, which punished Fenda Technology employees Linli and Yang Xiaotao for their illegal acts of leaking inside information and insider trading, with a total fine of 243,000 yuan. Because Yang Xiaotao released the "Announcement of Holding Initiative" which was not officially disclosed to the outside world to a circle of friends, it constituted an act of leaking inside information; This circle of friends was seen in the WeChat group and bought the shares of Fenda Technology, which constituted insider trading.
Anjie Technology (002635)
Anjie Technology mainly provides precision functional device production and overall solutions for high-end consumer electronic products such as smart phones and computers and new energy vehicles.
The 2017 annual report of Anjie Technology shows that the main products of Weibo Precision acquired by the company are precision structural parts of consumer electronics metals, which have been successfully produced for well-known consumer electronics brands such as Xiaomi, OPPO, VIVO, Huawei and Lenovo.
On March 28th, Anjie Technology replied to the investor’s inquiry on the interactive platform of Shenzhen Stock Exchange, saying: "At present, the company has not supplied wireless products to Xiaomi, and the company mainly supplies products related to Xiaomi’s smart phone metal parts."
According to the annual performance report of Anjie Technology, the net profit attributable to the owners of the parent company in 2017 was 391 million yuan, an increase of 1.13% over the same period of last year; Operating income was 2.715 billion yuan, an increase of 48.53% over the same period of last year; The basic earnings per share was 0.61 yuan, down 7.58% from the same period of last year.
Huajin Securities said in the research report that Anjie Technology has a layout of die-cutting parts, metal parts and 3D hot-pressed plastic back covers in the smart phone business. The demand for die-cutting functional parts in the trend of full screen, wireless charging and OLED will further enhance the ASP of large customers, and at the same time, the models and product categories supporting domestic customers will continue to increase.
Keda shares (600986)
Keda’s main business is digital marketing, linking media and advertisers, and providing advertisers with marketing service plans and communication plans through data insight and analysis.
According to the 2017 annual report of Kodak, Kodak is the core agent of Xiaomi Online Service. According to the Securities Times, Kodak, as the core partner of Xiaomi online service industry for three consecutive years, has repeatedly set a record for Xiaomi’s single-day launch.
According to the annual report, Keda achieved an operating income of 9.47 billion yuan in 2017, an increase of 34.79% over the same period of last year, and realized a net profit attributable to the parent company of 463 million yuan, an increase of 11.29% over the same period of last year.
Essence Securities said in the research report that the comprehensive integration effect of Keda shares appeared, and the digital marketing business exceeded expectations. At present, Keda has completed the comprehensive integration from physical space to organizational form, covering the whole industrial chain of digital marketing and becoming a leading enterprise in digital marketing.